This Is EXACTLY What I Would Sell If I Was New To Etsy in 2024... 🤫

Money With Mak
4 May 202411:00

TLDRIn the video, the host shares insights on starting an Etsy shop in 2024, emphasizing the importance of choosing a clear direction for the store, whether it's a general store or a niche-specific one. They discuss the new Etsy policy requiring a one-time fee for setting up a shop, which aims to reduce inactive sellers and improve the platform. The video highlights the trend of personalization on Etsy and recommends several product ideas that are popular and profitable, such as personalized candles, tote bags, tumblers, and cosmetic bags. The host also provides tips on how to stand out in the market by offering unique and creative designs, and suggests using tools like the Chrome extension Everb for research. They encourage aspiring sellers to be creative, analyze successful listings, and find ways to improve upon them to gain a competitive edge. The video concludes with an offer to answer questions in the comments and provides a free Etsy setup guide for viewers.

Takeaways

  • 🚀 **Direction Matters**: When starting an Etsy shop, decide whether you want a general store with multiple products or a niche-specific store for better focus and success.
  • 💰 **Initial Fee**: Etsy now charges a one-time $15 fee to set up a shop, which helps reduce inactive sellers and potentially lessens competition.
  • 🔍 **Personalization Trend**: Etsy customers are looking for personalized items, so incorporating personalization into your products is crucial for success in 2024.
  • 🕯️ **Personalized Candles**: Selling personalized candles can be highly profitable, with simple customization like names or photos, and can generate significant monthly revenue.
  • 🛍️ **Tote Bags**: Tote bags, especially personalized ones, are popular on Etsy and are a good product to market on Pinterest and social media.
  • ☕ **Personalized Tumblers**: Personalized tumblers are in demand, and offering a variety of designs can help you stand out in the market.
  • 👰 **Bridal Party Gifts**: Items like bridesmaid gifts and totes can be very profitable due to the potential for bulk orders within bridal parties.
  • 🎨 **Design Simplicity**: Simple text-based designs can be very effective and profitable, as demonstrated by the success of a customized sweatshirt that generated substantial profit.
  • 💡 **Research Tools**: Utilize tools like the Everb Chrome extension for extensive research and to spy on successful listings to understand what works and how to improve.
  • 🌟 **Stand Out**: To compete effectively, look at successful listings and think creatively about how you can make your product better or more appealing.
  • 📈 **New Seller Opportunities**: Even as a new seller, you can find success by offering unique products that fill gaps in the market or by improving upon existing popular items.

Q & A

  • What is the first consideration when starting an Etsy shop in 2024?

    -The first consideration is the direction you want to go with your store. You need to decide whether you want to have a general store selling multiple types of products to different niches or a more niche-specific or product-specific store.

  • Why is having a clear direction for your Etsy store important?

    -Having a clear direction helps you be more successful and makes it easier to pivot. It also allows you to better understand your target audience and create products that cater to their needs.

  • What is the new fee structure for setting up an Etsy shop in 2024?

    -In 2024, there is a one-time fee of $15 to set up a shop on Etsy. This fee is aimed at reducing the number of inactive sellers and improving the platform's quality.

  • Why is personalization a key trend for Etsy stores in 2024?

    -Personalization is important because Etsy customers are looking for unique, personalized items that they cannot easily find on other platforms like Amazon or through a Google search. Personalized items make for great gifts and home decor.

  • What is a recommended product to sell on Etsy in 2024?

    -One recommended product is personalized candles. These can include custom text, names, or even photos, and they have been shown to be very profitable.

  • How can using a Chrome extension like Everb benefit an Etsy seller?

    -A Chrome extension like Everb allows sellers to conduct extensive research, spy on competitors, and analyze sales data. This can help in making informed decisions about what products to sell and how to price them.

  • What is the significance of listing age in Etsy product analytics?

    -Listing age indicates how long a product has been on Etsy. A newer listing with high sales and revenue can indicate a trending product or a successful marketing strategy, which can be insightful for new sellers.

  • Why are personalized tote bags a good product to sell on Etsy?

    -Personalized tote bags are popular and versatile, making them a good product to sell. They can be marketed effectively on Pinterest and social media, and they offer a wide range of customization options.

  • What is the appeal of personalized tumblers on Etsy?

    -Personalized tumblers are popular because they offer a practical item that can be customized to the customer's liking. They can be especially appealing as gifts or for special occasions, such as weddings or birthdays.

  • How can looking at successful listings inspire new sellers on Etsy?

    -By studying successful listings, new sellers can gain insights into effective design, marketing strategies, and customer preferences. They can then use this information to improve their own products and listings.

  • Why is it beneficial to offer a unique take on popular products?

    -Offering a unique take on popular products can help sellers stand out in a competitive market. It allows them to cater to specific customer preferences and potentially tap into niche markets.

  • What is the importance of creativity and innovation when selling on Etsy?

    -Creativity and innovation are crucial for differentiating your products from those of other sellers. It can involve improving on existing designs, offering new customization options, or finding new ways to market your products.

Outlines

00:00

🚀 Starting an Etsy Shop in 2024: Strategies and Considerations

The video is aimed at individuals looking to start an Etsy shop in 2024 or those who already have a shop but are unsure about their direction. The speaker, MAC, shares insights based on their four years of successful selling on Etsy. They discuss the importance of choosing a clear direction for your store, whether it's a general store with multiple product types or a niche-specific store. The video also addresses the new Etsy policy requiring a one-time $15 fee to set up a shop, which is seen as a positive move to reduce inactive sellers and competition. Personalization is highlighted as a key trend on Etsy, with examples of successful personalized products like candles, tote bags, and tumblers. The speaker uses the Everb Chrome extension to analyze and showcase the profitability of these products, emphasizing the potential revenue that can be generated.

05:00

🛍️ Etsy Product Recommendations and Market Analysis

The speaker delves into specific products that are recommended for sale on Etsy, focusing on personalized items due to their popularity. They demonstrate how to use Etsy's search and product analytics features to evaluate the success of various products like personalized candles, tote bags, and tumblers. The video provides an in-depth look at the sales figures and revenue generated by these products, using examples of bestsellers. The speaker also discusses the importance of marketing on platforms like Pinterest and social media for these products. They encourage viewers to find inspiration in successful listings and to think creatively about how to improve upon them, whether through better mock-ups, design, or niche marketing. The video also touches on the potential of personalized cosmetic bags and bridesmaid gifts as profitable product niches on Etsy.

10:02

📈 Success with Text-Based Designs and Future Outlook for Etsy

The video concludes with a focus on the success achievable with text-based designs on Etsy, as exemplified by a sweatshirt that generated significant profit for the speaker. They emphasize that Etsy is positioning itself as a platform for personalized items and that sellers are encouraged to take advantage of this trend. The speaker offers additional resources, including a free Etsy setup guide and a link to the Everb tool, and invites viewers to ask questions and engage with them on social media. The overall message is one of optimism and empowerment for new sellers looking to make their mark on Etsy.

Mindmap

Keywords

💡Etsy

Etsy is an online marketplace focused on handmade or vintage items and craft supplies. It is a platform where creative individuals can sell their unique products to a global audience. In the video, the speaker discusses strategies for successfully selling on Etsy in 2024, emphasizing the importance of personalization and niche markets.

💡Personalization

Personalization refers to the process of customizing products to meet individual customer preferences, often by adding unique elements such as names, initials, or specific designs. The video highlights that personalization is a key trend on Etsy, with many successful products featuring customizable elements to cater to customers seeking one-of-a-kind items.

💡Print on Demand

Print on Demand (POD) is a business model where products are manufactured and printed as ordered, reducing the need for inventory and allowing for a wide range of customizable designs. The video mentions POD in the context of selling on Etsy, suggesting it as a viable method for new sellers to enter the market with personalized products.

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💡Niche Specific

A niche-specific store or product is one that caters to a particular market segment with specialized needs or interests. The video suggests that focusing on a niche can lead to greater success on Etsy by targeting a specific audience with tailored products, as opposed to a general store with a broader range of items.

💡Digital Products

Digital products are intangible goods that can be distributed electronically, such as e-books, printable art, or digital designs. The speaker discusses digital products in the context of selling on Etsy, indicating that they can be a profitable category for online sellers, especially when combined with the concept of personalization.

💡Everb Chrome Extension

The Everb Chrome Extension is a tool used for researching and analyzing product listings on Etsy. In the video, the speaker uses this extension to estimate the revenue and sales figures of successful Etsy products, demonstrating its utility for sellers looking to understand market trends and competition.

💡Tote Bags

Tote bags are a type of large, sturdy bag that is popular for carrying items such as books, groceries, or personal belongings. The video identifies personalized tote bags as a recommended product to sell on Etsy, noting their popularity and potential for customization, especially for events like weddings.

💡Tumblers

Tumblers, specifically personalized tumblers, are insulated drinking cups that are popular for their ability to keep beverages hot or cold. The video mentions that personalized tumblers are a successful product category on Etsy, with many customers seeking customized options for gifts or personal use.

💡Bridal Party

A bridal party refers to the group of people, including the bride, groom, and their close friends and family, who participate in wedding-related events. The video discusses the potential for selling personalized items to bridal parties on Etsy, such as bridesmaid tote bags or gifts, as these can be lucrative due to bulk orders.

💡Cosmetic Bags

Cosmetic bags are small, often zippered pouches designed to hold makeup and toiletry items. In the context of the video, personalized cosmetic bags are highlighted as a product that performs well on Etsy, with the potential for customization making them an attractive gift option.

💡Text-Based Designs

Text-based designs involve the use of words, initials, or names as the primary design element on a product. The video emphasizes the popularity of text-based designs on Etsy, as they can be easily personalized and resonate with customers looking for unique, personalized gifts.

Highlights

Starting an Etsy shop in 2024 requires considering the direction of your store, whether general or niche-specific.

Etsy has introduced a $15 one-time fee for setting up a shop to reduce inactive sellers and improve the platform.

Personalization is a key trend on Etsy, as customers seek unique, personalized items not found on other platforms like Amazon.

Selling personalized candles can be highly profitable, with some sellers making $88,000 a month.

Personalized tote bags are popular and offer a great opportunity for new sellers, especially for bridal parties.

Using product analytics can help identify top-selling items and inform your product selection.

Personalized tumblers, similar to 40 oz Stanley cups, are a popular product with significant sales on Etsy.

Bridesmaid gifts are a niche market with high potential for personalized items, such as wine tumblers.

Personalized cosmetic bags are another product that performs well on Etsy, with simple designs appealing to customers.

Text-based designs, such as names or words, are particularly successful on Etsy, as seen with a sweatshirt that generated $100K profit in 6 months.

Etsy is pushing towards personalized items, making it crucial for new sellers to offer unique, personalized products.

The importance of creativity in product design to stand out in a competitive market.

The use of mock-up photos to showcase product information effectively.

The potential for higher sales in niche markets like bridesmaid gifts by offering personalized and creative options.

The availability of tools like Everb Chrome extension for research and spying on successful listings.

The strategy of offering products that are not commonly found with print on demand, such as tactical tote bags.

The significance of listing age and how it can impact a product's visibility and sales on Etsy's algorithm.

The provision of a free Etsy setup store guide for new sellers, available in the video description.