Make Money Using Instagram Reels in 2024 - Ideas For Beginners!

This paragraph discusses the potential for making money on Instagram reels, even with a small following. It highlights the misconception that a massive following is necessary for income generation on social media. The Creator economy, valued at $250 billion in 2023, is expected to double by 2027, with over 90% of creators earning money having less than 10,000 followers. The shift in consumer preference from traditional ads to engaging social media content is noted, emphasizing the value of authentic content from smaller creators. The speaker aims to share seven ideas for monetizing Instagram reels in 2023.

This section introduces the concept of User Generated Content (UGC) as a method for making money on Instagram. UGC involves creators discussing or showcasing products without necessarily being users of the products themselves. Brands benefit from this approach by obtaining more authentic content than they would from paid actors. The speaker emphasizes that UGC does not require a large following and can be a medium commitment in terms of time and effort. The benefits for creators include earning from content creation without the need for a significant social media presence. The speaker suggests that creators should start by creating content on their own social media and reach out to brands they genuinely support to offer their content services.

The paragraph explains affiliate marketing as another avenue for earning money through Instagram reels. Affiliate marketing involves creators promoting a product or service and earning a commission for each sale generated through their unique referral link or discount code. The speaker notes that while Amazon Associates is a popular platform, it offers lower commission fees. They recommend finding affiliate programs directly through the brand's website or by searching online. The time commitment for affiliate marketing is medium, but it requires no specific following, making it accessible for creators with any level of social media presence.

This section discusses the concept of paid shoutouts, where Instagram users pay creators to promote their profiles. The speaker mentions that while they are not a fan of this model for growth, it is a viable option for making money. The time commitment for paid shoutouts is high initially, as creators need to build a large following to attract paying clients. However, once a significant following is established, the time required to create shoutout content is relatively low. The speaker also mentions that some paid shoutout pages use content created by the person being shouted out, further reducing the creator's effort.

The speaker discusses brand deals, partnerships, and sponsorships as another way to earn money on Instagram. Unlike UGC, these deals involve the brand paying for both the content creation and the visibility provided by the creator's following. The speaker dispels the myth that a large following is necessary for such deals and suggests that even small followings can be profitable. The time commitment for this strategy is medium, and the required following is also moderate. The speaker advises creators to build a portfolio through UGC or affiliate marketing to showcase their capabilities to potential brand partners. They also mention the option of working with an agent or agency to manage brand deals.

This paragraph covers the 'Ads on Reels' program introduced by Instagram, which allows creators to earn money by displaying ads on their reels. Creators are paid based on the number of views their reels with ads receive. The speaker notes that this is a new program and not all users have access to it yet. The time commitment for this method is low to medium, as creators simply need to create their reels and sign up for the program. There is no specific following requirement for this feature, making it accessible for creators with any level of social media presence.

The speaker talks about using Instagram reels to promote and sell one's own products or services. This method requires a significant time commitment and a certain level of trust and connection with followers, but it also offers high income potential. The speaker emphasizes the importance of creating a product or service that requires time and effort but can yield substantial returns. They mention that this strategy may require more followers to convert into customers, but it is not strictly necessary. The speaker encourages creators to consider the value of their potential monthly income against the time and effort they are willing to invest.

The final idea presented is promoting one's own products within the Instagram shop. The speaker explains that Instagram allows integration of shopping platforms like Shopify, enabling direct purchases within the app. This feature enhances the shopping experience by offering discounts and promotions directly through Instagram. The speaker notes that Instagram even covers the cost of certain discounts as part of its strategy to encourage the use of the Instagram shop. They recommend this approach for creators with physical products, as it simplifies the sales process and can lead to increased revenue.

The speaker concludes by recommending a previous podcast episode by their mother, which discusses strategies for increasing sales on Instagram. The episode provides insights into how to effectively promote products and services on the platform, drawing from the mother's experience of generating significant revenue through Instagram. The speaker emphasizes the importance of learning these sales techniques to complement the seven monetization ideas previously discussed.