The Future of Web Design: Using AI Art and ChatGPT to Create Insane Websites

Jesse Showalter
10 May 202311:03

TLDRIn this video, the host guides viewers through the process of creating a stunning and functional website using artificial intelligence. The journey begins with brainstorming and generating artwork and concepts using a tool like Midjourney, which operates within a Discord server. The host specifies the theme as a women's luxury skincare website, highlighting keywords such as 'luxury,' 'organic,' and 'peach.' After receiving AI-generated layouts and designs, the host refines the chosen concept using Photoshop to extract assets. The next step involves building the website using a no-code platform like Webflow, where the host adjusts the layout, uploads assets, and customizes the design. To complete the website, the host utilizes Chat GPT to generate content, including headlines, body copy, and even brand name suggestions. The result is a responsive, aesthetically pleasing website with custom artwork and compelling content, all orchestrated through the power of AI tools.

Takeaways

  • 🌐 Use AI tools like Midjourney to create artwork and concepts for a website.
  • 🎨 Generate a variety of layouts and designs by providing text-based prompts.
  • 🔍 Select and refine the generated designs to find a layout that fits the project's vision.
  • 🖼️ Download and edit the chosen layout in a design tool like Photoshop to extract assets.
  • 📐 Use a no-code platform like Webflow to build the website, leveraging the extracted assets.
  • 🎨 Adjust and align elements to ensure a full-width header image and proper section padding.
  • 🌈 Apply colors and typography from the AI-generated design to maintain consistency.
  • 📝 Use Chat GPT to generate content, including headlines, body copy, and brand names.
  • 🔗 Ensure the website is responsive and looks good on all device sizes.
  • 🔄 Continuously evolve the prompt in Midjourney to refine the design direction.
  • 📚 Compare different content variations provided by Chat GPT to choose the best fit for the website.
  • 📈 Utilize the power of AI to enhance creative capabilities and streamline the web design process.

Q & A

  • What is the purpose of using Midjourney in the web design process described in the video?

    -Midjourney is used to generate AI-created artwork and layouts for a women's luxury skincare website. It helps in conceptualizing and visualizing different designs and products quickly by processing text-based prompts.

  • How does the video suggest incorporating ChatGPT into the web design process?

    -ChatGPT is utilized to write all the content for the website, including headlines, body copy, and brand names. It provides multiple options for each content piece, allowing the designer to choose the most suitable one for the website's theme.

  • What role does Webflow play in the website creation process as shown in the video?

    -Webflow is used as a no-code tool to build the website using the assets generated by Midjourney and the content written by ChatGPT. It allows the designer to easily structure, design, and launch the website without needing to write code.

  • Can you explain the iterative process of design refinement mentioned in the video?

    -The design process is iterative, meaning the designer repeatedly adjusts the prompts in Midjourney to refine the designs based on visual feedback. This involves adding or changing keywords and visual elements until the desired layout and aesthetic are achieved.

  • What specific design elements are highlighted during the video's website creation process?

    -The video emphasizes the use of specific colors like peach, the inclusion of a female model in the design, responsive layout adjustments, and typographical elements such as headlines, body copy, and button styles.

  • How does the video address the issue of responsiveness in web design?

    -The video shows the designer making the header image full width and adjusting the layout to ensure that elements like the model image and navigation are responsive, meaning they adapt to different screen sizes effectively.

  • What is the significance of using the slice tool in Photoshop during the website design process?

    -The slice tool in Photoshop is used to extract specific elements from the AI-generated artwork, such as images or text areas, which are then used in the website design in Webflow.

  • How are color schemes integrated into the website design according to the video?

    -Color schemes are carefully chosen to match the website's theme, with specific hex values for colors like light peach used in the background. These colors are consistently applied across various website elements to maintain a cohesive look.

  • Why does the designer emphasize the use of absolute and relative positioning in Webflow?

    -Absolute and relative positioning are used to precisely control the placement of elements within the website's layout, allowing for fine-tuning of the design to align elements perfectly according to the designer's vision.

  • What is the purpose of adjusting the border radius of buttons in the video?

    -Adjusting the border radius of buttons to create a pill-shaped design enhances the visual appeal and modernity of the buttons, contributing to a sleek and contemporary look for the website.

Outlines

00:00

🌐 Building an AI-Generated Website

The video begins with the goal of creating a fully functional and visually appealing website using artificial intelligence. It outlines the process of using a tool like midjourney, which is a Discord server, to generate artwork and concepts based on text prompts. The video demonstrates how to input a prompt for a women's luxury skincare website, highlighting keywords such as 'web design,' 'AI,' 'UI,' 'luxury,' 'organic,' 'modern,' and 'peach.' The process involves evolving the prompt until a satisfactory layout is achieved, which is then downloaded and prepared for use in a no-code tool like Webflow. The video emphasizes the importance of extracting assets from the generated artwork using a design tool like Photoshop.

05:03

🎨 Designing with AI and No-Code Tools

The video continues by guiding the viewer through the process of using the downloaded layout in Webflow. It covers how to adjust the header image to be full width, upload assets, and adjust the background color using the hex value from the original design. The introduction of the website is styled with typography and a featured image, which is positioned responsively. The video also details how to adjust the alignment and width of text boxes, position elements using absolute positioning, and match the color scheme and button styles to the overall design. The content is further enriched by using Chat GPT to generate headline and body copy options, as well as brand name suggestions, which are then integrated into the website design.

10:05

🚀 Finalizing and Launching the AI-Powered Website

The video concludes with the final touches to the website, including adjusting the main navigation, establishing a three-column layout for product display, and ensuring the design is responsive across all device sizes. It highlights the use of AI tools like midjourney for artwork, Chat GPT for content generation, and no-code platforms like Webflow for building the website. The presenter encourages viewers to subscribe for more content on design, no-code tools, and AI, and to use the provided links in the video description to start applying these tools. The video ends with an invitation for viewers to share their questions in the comments and a positive note on utilizing AI to enhance creative potential.

Mindmap

Keywords

💡Artificial Intelligence (AI)

Artificial Intelligence refers to the simulation of human intelligence in machines that are programmed to think like humans and mimic their actions. In the context of the video, AI is used to generate artwork, concepts, and content for a website, showcasing how AI can be leveraged in the creative process of web design.

💡Midjourney

Midjourney is mentioned as a tool in the video, which is essentially a Discord server that allows users to create artwork and concepts through text-based prompts. It is a platform that utilizes AI to generate visual content based on the user's textual description, which is a core part of the website creation process described.

💡Webflow

Webflow is a no-code website building tool that enables users to design, build, and launch responsive websites visually. In the video, it is used to assemble the AI-generated assets into a fully functional website, demonstrating the ease of use and the power of no-code tools in modern web design.

💡Chat GPT

Chat GPT is an AI language model used in the video to generate written content for the website, such as headlines and body copy. It illustrates the potential of AI in content creation, providing variations for the user to choose from, which streamlines the process of crafting persuasive web copy.

💡Luxury Skincare Website

The video focuses on creating a luxury skincare website for women. This theme is central to the entire process, as all the AI-generated content, design elements, and written copy are tailored to reflect the high-end, organic, and luxurious nature of the skincare brand.

💡Responsive Design

Responsive design is a concept in web development where a website's layout and user interface adapt to the size and capabilities of the device on which it is being viewed. The video emphasizes the importance of creating a website that is responsive, ensuring it looks good and functions well on all device sizes.

💡Text-based Prompts

Text-based prompts are the textual descriptions or instructions given to AI tools like Midjourney to generate specific content. In the video, the user provides a text-based prompt to create a concept for a luxury skincare website, which the AI interprets and uses to produce relevant visuals.

💡No-Code Tools

No-code tools are software applications that allow users to create applications or websites without writing any code. Webflow, as mentioned in the video, is an example of a no-code tool that simplifies the process of building websites, making it accessible to non-developers and enhancing productivity.

💡Brand Name

A brand name is a term or name that identifies a company or product. In the video, Chat GPT is used to generate options for the brand name of the luxury skincare company, with 'Lumair Luxe' being chosen for its evocative connotations of light and luxury.

💡Hex Value

A hex value, short for hexadecimal value, is a way of representing color in digital design, often used in web development. In the video, the user extracts the hex value of a color from the AI-generated artwork and applies it to the website's background for a consistent and cohesive design.

💡Content Creation

Content creation refers to the process of generating textual, visual, or multimedia material for various forms of media. In the context of the video, AI tools are used for content creation, providing the website with engaging and relevant content, which is crucial for user engagement and brand messaging.

Highlights

The video covers the process of building an AI-generated website using tools like Midjourney for artwork and Webflow for no-code development.

Midjourney is a Discord server that generates artwork based on text prompts, allowing users to create unique concepts for their websites.

The presenter wants to create a women's luxury skincare website and uses keywords like 'luxury', 'organic', and 'peach' in their prompt.

Midjourney generates multiple layout options and product images on the fly, providing users with a variety of choices to customize their website.

The presenter evolves their prompt by adding a 'female model' to further refine the generated concepts and layouts.

The generated layout includes a navigation bar, large headline, call-to-action, and product sections.

The presenter downloads the chosen layout and uses Photoshop to extract assets for the website.

In Webflow, the header image is adjusted to be full-width by modifying the section padding.

The presenter extracts colors from the layout and applies them as background colors in Webflow.

Images and typography from the layout are uploaded and positioned in Webflow to recreate the design.

Chat GPT is used to generate headline and body copy options for the website in table form.

The presenter selects and incorporates the preferred headline and body copy into the website.

Chat GPT also provides brand name options for the skincare company, with the presenter choosing 'Lumair Luxe'.

The website is made responsive, ensuring it works well on all device sizes.

The final website features custom artwork, responsive design, and content generated by AI tools.

The presenter demonstrates the start-to-finish workflow of using AI and no-code tools to launch professional websites.

The video encourages viewers to use AI to extend their creative capabilities in web design.

Links to the tools used are provided in the video description for viewers to start applying them.

The presenter invites viewers to subscribe for more videos on design, no-code tools, and AI tools.