YouTube Monetization Explained - How to Monetize Your Channel in 2022

TheFigCo
15 Feb 202213:40

TLDRThe video script discusses various methods to monetize a YouTube channel in 2022, emphasizing the YouTube Partner Program. It explains how the program works, sharing ad revenue with creators and providing additional features like creator support and copyright match tools. The script outlines eligibility requirements, such as following YouTube's monetization policies, having a minimum of 4,000 valid public watch hours and 1,000 subscribers within the last 12 months. It also highlights alternative revenue streams like channel memberships, merchandise shelf, and YouTube Shorts Fund, and guides on how to apply and manage the monetization settings on YouTube.

Takeaways

  • 🎯 To monetize on YouTube in 2022, the primary method is through the YouTube Partner Program, which shares ad revenue with creators.
  • 🤝 Joining the YouTube Partner Program provides access to a creator support team that can be reached via email or chat for assistance.
  • 🛠 Creators can use the Copyright Match Tool to identify and manage instances where their content is used by other YouTube creators without permission.
  • 💰 Beyond ad revenue, YouTube offers additional ways to earn money, such as channel memberships, merchandise shelf, super chat, and super stickers.
  • 📊 Monetization features vary in requirements; for example, channel memberships require 1,000 subscribers, while the merchandise shelf needs 10,000 subscribers.
  • 🌐 To qualify for the YouTube Partner Program, one must follow YouTube's channel monetization policies, which include avoiding spam, deceptive practices, and other community guideline violations.
  • 🇨🇳 It's important to live in a country where the YouTube Partner Program is available and to have no active community guideline strikes.
  • 📈 The eligibility criteria include 4,000 valid public watch hours within the last 12 months and at least 1,000 subscribers.
  • 🔗 A linked AdSense account is necessary for payment through the YouTube Partner Program.
  • 📋 After meeting the eligibility requirements and submitting an application, the channel will undergo a manual review by YouTube, which may take up to a month.
  • 🎥 Once accepted into the program, creators can turn on monetization for their videos and choose the types of ads they want to display.

Q & A

  • What is the primary method of monetizing a YouTube channel?

    -The primary method of monetizing a YouTube channel is through the YouTube Partner Program, which involves sharing ad revenue generated from ads displayed on your videos.

  • How does the YouTube Partner Program work?

    -The YouTube Partner Program works by allowing creators to earn money from ads placed on their videos. YouTube finds advertisers and splits the revenue with the content creators once they are accepted into the program.

  • What are some of the additional ways to make money on YouTube apart from ads?

    -Apart from ads, creators can make money on YouTube through channel memberships, merchandise shelf, super chat, and super stickers, as well as from the YouTube Shorts Fund if they create eligible short videos.

  • What is the role of the Creator Support Team for YouTube Partners?

    -The Creator Support Team provides assistance to YouTube Partners through email or chat support, allowing creators to quickly resolve any issues they may have with their YouTube channel.

  • What is the Copyright Match Tool and how does it help creators?

    -The Copyright Match Tool helps creators identify other YouTube videos that use their content without permission. It allows creators to take action and have infringing content removed, protecting their intellectual property rights.

  • What are the eligibility requirements for the YouTube Partner Program?

    -To be eligible for the YouTube Partner Program, channels must follow all YouTube channel monetization policies, live in a country where the program is available, have no active community guideline strikes, and meet specific requirements such as 4,000 valid public watch hours in the last 12 months and 1,000 subscribers.

  • How can a channel acquire more than 4,000 valid public watch hours?

    -A channel can acquire more than 4,000 valid public watch hours by publishing content that generates views and watch time over the last 12 months. This includes both old and new videos that continue to receive views during this period.

  • What types of ad formats are available for monetized YouTube videos?

    -The available ad formats for monetized YouTube videos include display ads, overlay ads, sponsored cards, non-skippable video ads, and skippable video ads.

  • How can a creator choose where ads are placed in their videos?

    -Creators can choose where ads are placed in their videos by going to the monetization settings of each individual video and selecting the desired ad types and placements, such as before, during, or after the video.

  • What should creators do after being accepted into the YouTube Partner Program?

    -After being accepted into the YouTube Partner Program, creators should turn on monetization for their videos, choose the types of ads they want to display, connect or create an AdSense account, and submit their channel for a manual review.

  • How long does it typically take for a YouTube channel to be reviewed for monetization after meeting the eligibility requirements?

    -After meeting the eligibility requirements, it typically takes about a month for a YouTube channel to be reviewed for monetization, although the time may vary depending on the volume of applications and other factors.

Outlines

00:00

🎥 YouTube Monetization Overview and Partner Program

This paragraph discusses the various ways to monetize a YouTube channel, with a focus on the YouTube Partner Program. It explains that the primary method is through ads placed on videos, and revenue sharing once accepted into the program. Additional methods include channel memberships, merchandise shelf, and features like super chat and super stickers. The paragraph emphasizes the importance of understanding the eligibility criteria and benefits of the YouTube Partner Program, such as creator support and copyright match tools.

05:01

📈 Meeting Monetization Requirements and Policies

This section delves into the specific requirements and policies needed to join the YouTube Partner Program. It outlines the necessity of following YouTube's channel monetization policies, which include avoiding spam, deceptive practices, and inappropriate content. The paragraph also details the eligibility criteria, such as living in a supported country, having no community guideline strikes, and achieving 4,000 valid public watch hours within the last 12 months and 1,000 subscribers. It also explains how to track these metrics and the process of applying for the program.

10:01

🔧 Setting Up Monetization and Ad Preferences

The final paragraph covers the process of setting up monetization for individual videos and the channel as a whole once the YouTube Partner Program requirements are met. It explains how to enable monetization for all videos, the importance of accurate content rating, and selecting the types of ads to display. The paragraph also discusses the option to set default monetization settings for future uploads, ensuring a consistent approach to ad placements and revenue generation.

Mindmap

Keywords

💡YouTube Monetization

YouTube Monetization refers to the process of earning revenue from a YouTube channel. It is typically achieved through the YouTube Partner Program, where ads are displayed on videos and creators earn a share of the ad revenue. The video emphasizes the importance of understanding the various features and policies associated with monetization to maximize earnings.

💡YouTube Partner Program

The YouTube Partner Program (YPP) is an initiative that allows content creators to earn money from their videos. To be eligible, channels must meet certain requirements, such as having a minimum of 1,000 subscribers and 4,000 valid public watch hours in the past 12 months. Once accepted, creators can earn revenue from ads, YouTube Premium views, channel memberships, merchandise shelf, and more.

💡Creator Support Team

The Creator Support Team is a resource provided by YouTube to its partners, offering assistance and guidance on platform-related issues. This support is typically available through email or chat and is designed to help creators navigate the complexities of the platform, ensuring a smoother content creation and monetization experience.

💡Copyright Match Tool

The Copyright Match Tool is a feature within YouTube that helps creators protect their content from unauthorized use. It identifies and flags videos that contain copyrighted material belonging to the original creator, allowing them to take action, such as requesting the removal of the infringing content.

💡Advertising Revenue

Advertising revenue is the income generated from displaying ads on YouTube videos. Creators can earn a share of this revenue through the YouTube Partner Program when ads are shown on their videos. This revenue stream is influenced by factors such as the number of views, the type of ads displayed, and the geographical location of the viewers.

💡Channel Memberships

Channel Memberships is a feature on YouTube that allows viewers to pay a monthly fee for exclusive access to a creator's content, such as members-only videos, badges, and other perks. This provides an additional revenue stream for creators beyond traditional ad revenue.

💡Merchandise Shelf

The Merchandise Shelf is a feature on YouTube that enables creators to sell physical products, such as clothing or accessories, directly through their channel. This provides creators with another way to monetize their audience and brand, in addition to ad revenue and memberships.

💡Super Chat and Super Stickers

Super Chat and Super Stickers are interactive features on YouTube that allow viewers to pay for their messages or stickers to be highlighted during live chat on a creator's stream. This provides creators with a real-time revenue source during live broadcasts, as viewers can choose to financially support the stream.

💡YouTube Shorts Fund

The YouTube Shorts Fund is a program by YouTube to support creators making short-form content. Creators can earn money based on the views and engagement their short videos receive, providing an additional income stream for producing content specifically for the Shorts platform.

💡YouTube Channel Monetization Policies

YouTube Channel Monetization Policies are a set of guidelines that creators must follow to be eligible for the YouTube Partner Program. These policies prohibit content that includes spam, deceptive practices, nudity, harmful behavior, and other violations of YouTube's community guidelines. Adhering to these policies is crucial for creators to monetize their content successfully.

💡Valid Public Watch Hours

Valid Public Watch Hours refer to the total watch time of publicly accessible videos on a YouTube channel during a specific period, typically the last 12 months. This metric is crucial for meeting the eligibility requirements of the YouTube Partner Program, as it must reach a minimum threshold of 4,000 hours.

Highlights

YouTube Monetization primarily involves earning revenue from ads placed on your videos.

Joining the YouTube Partner Program allows you to share ad revenue with YouTube.

Creator Support Team provides assistance to YouTube Partner Program members through email and chat.

Copyright Match Tool helps identify and manage unauthorized use of your content by other creators.

Monetization features include advertising revenue, YouTube Premium revenue, channel memberships, merchandise shelf, and super chat/sticker.

Different requirements apply for various monetization methods, such as 1,000 subscribers for channel memberships and 10,000 for merchandise shelf.

YouTube Shorts Fund provides an additional way to earn money through short-form content.

To enter the YouTube Partner Program, follow YouTube channel monetization policies and live in a supported country.

Maintain a clean record with no active community guideline strikes to be considered for the program.

Achieve 4,000 valid public watch hours in the last 12 months to meet one of the eligibility criteria.

Having 1,000 subscribers is another requirement, regardless of when you reached that milestone.

Link an AdSense account to receive payments through the YouTube Partner Program.

After meeting the requirements, your application will undergo a manual review by YouTube.

If accepted, you can enable monetization for your existing videos and choose the types of ads you want to display.

You can set default monetization settings for new uploads in your channel's upload defaults.

Updating individual video monetization settings allows you to control where ads appear.

Enabling monetization on all previous videos can be done in bulk through the content tab.