YouTube Monetization Explained (How To Make Money From YouTube!)

Primal Video
29 May 202210:57

TLDRThis comprehensive guide explores various methods for monetizing a YouTube channel, emphasizing the YouTube Partner Program's requirements of 1,000 subscribers and 4,000 watch hours. It delves into earning through ads, memberships, merchandise, Super features, and YouTube Premium Revenue. Additionally, it highlights the YouTube Shorts Creator Fund and stresses the importance of strategic content creation to accelerate monetization.

Takeaways

  • ๐ŸŽฏ To be eligible for YouTube Monetization, a channel must meet the YouTube Partner Program requirements of 1,000 subscribers and 4,000 watch hours in the last 12 months.
  • ๐Ÿ’ฐ YouTube ad revenue is the most common monetization method, with creators receiving a 55% split from ads run on their videos.
  • ๐Ÿ‘จโ€๐Ÿ‘ฉโ€๐Ÿ‘งโ€๐Ÿ‘ฆ Keeping content advertiser-friendly by avoiding illegal or explicit material increases the likelihood of attracting ads.
  • ๐ŸŽฅ Regular video uploads can increase earning potential over time, even without videos going viral.
  • ๐Ÿค YouTube Memberships allow creators to offer exclusive content to monthly subscribers, with a 70/30 revenue split in favor of the creator.
  • ๐Ÿ›๏ธ The Merch Shelf feature enables creators to sell official merchandise directly through YouTube, requiring a channel with 10,000+ subscribers.
  • ๐Ÿ’Œ Super Chat, Super Stickers, and Super Thanks allow viewers to donate or tip creators during live streams and regular videos.
  • ๐Ÿ“บ YouTube Premium Revenue compensates creators for views from Premium subscribers who watch content without ads.
  • ๐Ÿ† The YouTube Shorts Creator Fund supports creators making Shorts content, with a share of $100 million allocated for this purpose.
  • ๐Ÿš€ Strategic content creation, rather than frequency, can help channels grow faster and reach monetization milestones sooner.
  • ๐Ÿ”— Affiliate marketing is a significant income source for some channels, offering an alternative to YouTube's monetization options.

Q & A

  • What are the YouTube Partner Program requirements for monetization?

    -To be eligible for the YouTube Partner Program and start monetizing your content, you need to have at least 1,000 subscribers on your channel and 4,000 watch hours in the previous 12 months. Your account should also be in good standing, meaning no copyright issues or other content-related problems.

  • How does the revenue split work for YouTube ads?

    -The revenue split for YouTube ads is 45% for YouTube and 55% for the content creator. This means that when ads are displayed on your videos, you, as the creator, receive 55% of the total ad revenue generated.

  • What factors influence the amount of money a channel can make from ad revenue?

    -The amount of money a channel can make from ad revenue depends on various factors, including the popularity of the videos, the amount businesses are willing to pay for ad placements, and whether the content is advertiser-friendly, such as avoiding explicit or controversial material.

  • What is YouTube Memberships and how does it benefit a channel?

    -YouTube Memberships is a feature that allows viewers to pay a monthly subscription fee in return for 'perks' provided by the channel owner. These perks can include exclusive content, badges, emojis, and more. It's similar to platforms like Patreon and offers a way for creators to generate recurring revenue from their most dedicated fans.

  • How does a channel set up YouTube Memberships?

    -To set up YouTube Memberships, a channel owner goes to the Monetization area in their YouTube Studio Dashboard, then navigates to the Memberships section. Here, they can create different membership tiers with various prices and perks, allowing subscribers to choose the level of support they wish to provide.

  • What is the Merch Shelf feature on YouTube and how does it work?

    -The Merch Shelf is a feature that allows creators to showcase and sell official merchandise directly through YouTube. It displays a carousel of up to 30 products under videos, with a link to the creator's online store. To use this feature, a channel must have at least 10,000 subscribers and an existing online store, as YouTube partners with approved companies to facilitate the process.

  • Explain the concept of YouTube Supers and its components.

    -YouTube Supers is an umbrella term for three features: Super Stickers, Super Chat, and Super Thanks. These allow viewers to support their favorite creators by sending tips or donations. Super Chat and Super Stickers work during live streams, while Super Thanks allows viewers to donate and leave a comment or message on regular uploaded videos.

  • How does YouTube Premium Revenue work for creators?

    -YouTube Premium Revenue is a way for creators to earn money from views by YouTube Premium subscribers who watch their content without ads. A percentage of the revenue from YouTube Premium subscriptions is allocated back to channels for views from these premium users, ensuring creators still earn from their content even when ads are not being shown.

  • What is the YouTube Shorts Creator Fund?

    -The YouTube Shorts Creator Fund is an initiative by YouTube to support creators making short-form content. YouTube has allocated $100 million to this fund, from which creators who produce and upload original YouTube Shorts content can receive a share based on the performance of their shorts. Eligible channels must be at least 13 years old and have uploaded at least one short in the last 180 days.

  • What is the creator's advice for growing a YouTube channel and reaching monetization faster?

    -The creator suggests being strategic with the content you produce. Instead of uploading randomly or frequently just for the sake of it, focus on creating high-quality, advertiser-friendly content that will attract and retain an audience. Consistent, strategic uploads can effectively grow a channel and help reach the YouTube Partner Program requirements more quickly.

  • Apart from YouTube's monetization features, what other method is mentioned as a significant source of income for the channel?

    -Affiliate marketing is mentioned as a significant source of income for the channel. It involves promoting products or services in exchange for a commission on any sales made through the affiliate links provided.

Outlines

00:00

๐ŸŒŸ YouTube Monetization Guide

This paragraph introduces a comprehensive guide to YouTube Monetization, explaining the various methods available for content creators to earn money once they meet the YouTube Partner Program requirements. It emphasizes the importance of reaching 1,000 subscribers and 4,000 watch hours within the last 12 months, and maintaining a good standing account. The guide also teases a top tip for getting monetized sooner and invites viewers to share their own tips in the comments. Additionally, it mentions alternative ways to make money on YouTube for those who haven't reached the Partner Program thresholds yet.

05:01

๐Ÿ’ฐ Earning Through YouTube Ads and Memberships

This section delves into the specifics of earning money on YouTube through ads and memberships. It explains that the most common method is by displaying ads on videos, with creators receiving a 55% revenue share from YouTube. The importance of creating advertiser-friendly content is highlighted to attract more ad placements. YouTube Memberships are introduced as a way for viewers to support creators with a monthly subscription in exchange for exclusive perks. The paragraph also touches on the revenue split for memberships and the process of setting up these options for creators.

10:02

๐Ÿ›๏ธ Merchandising and Super Features

This paragraph discusses additional revenue streams on YouTube, such as the Merch Shelf, which allows creators to sell official merchandise directly through YouTube videos, provided they have at least 10,000 subscribers. It also covers YouTube Supers, including Super Stickers, Super Chat, and Super Thanks, which are interactive ways for viewers to support creators during live streams or on regular videos. The requirements and process for enabling these features are briefly explained, along with the unique benefits they offer to creators and their community.

๐ŸŽฅ Premium Revenue and Shorts Fund

The final paragraph covers YouTube Premium Revenue, explaining how creators can earn money from views by YouTube Premium subscribers, even without ads being shown. It clarifies that a percentage of YouTube Premium subscription revenue is shared with creators to compensate for the lack of ad income. The YouTube Shorts Creator Fund is also introduced, with an allocated budget of $100 million by YouTube to reward creators for their Shorts performance. Eligibility criteria and potential earnings from the Shorts Fund are outlined, highlighting the opportunity for creators to diversify their income on the platform.

๐Ÿš€ Growing Your Channel and Additional Income Strategies

In this concluding paragraph, the guide shares a top tip for growing a YouTube channel and achieving monetization faster: being strategic with content creation. It advises creators to focus on quality over quantity and to plan their content carefully. The paragraph also mentions that while YouTube's monetization options are lucrative, other income sources like affiliate marketing can be even more profitable. A link to a video on affiliate marketing for beginners is provided, encouraging viewers to explore these additional revenue streams.

Mindmap

Keywords

๐Ÿ’กYouTube Monetization

YouTube Monetization refers to the process of earning revenue from a YouTube channel by meeting certain requirements and enabling various earning features. In the context of the video, it is the main theme, detailing the ways content creators can generate income from their videos, such as through ads, memberships, and merchandise.

๐Ÿ’กYouTube Partner Program

The YouTube Partner Program is an initiative by YouTube that allows content creators to monetize their channels. To be part of this program, channels must meet specific criteria, including a minimum of 1,000 subscribers and 4,000 watch hours in the past 12 months. It is essential for accessing monetization features and is a key point discussed in the video.

๐Ÿ’กAd Revenue

Ad Revenue is the income generated from displaying advertisements on YouTube videos. Creators can earn a portion of this revenue through a revenue split with YouTube, where the platform takes a percentage and the creator receives the remainder. The amount earned depends on various factors, including the popularity of the video and the amount advertisers are willing to pay.

๐Ÿ’กYouTube Memberships

YouTube Memberships is a feature that allows viewers to pay a monthly subscription fee in exchange for perks provided by the channel owner. These perks can include exclusive content, badges, and emojis. It is a way for creators to generate a steady income from their dedicated fan base.

๐Ÿ’กMerchandise Shelf

The Merchandise Shelf is a feature on YouTube that enables creators to showcase and sell official merchandise directly through their channel. This provides an additional revenue stream by allowing fans to purchase products related to the content they enjoy.

๐Ÿ’กSuper Stickers, Super Chat, and Super Thanks

Super Stickers, Super Chat, and Super Thanks are features on YouTube that allow viewers to financially support creators during live streams or on regular videos through tips or donations. These features enable real-time interaction and support from the audience, with creators receiving a portion of the funds.

๐Ÿ’กYouTube Premium Revenue

YouTube Premium Revenue is the income generated from subscribers of YouTube Premium, a paid service that offers ad-free viewing and exclusive content. A percentage of the revenue from YouTube Premium subscriptions is shared with creators based on the views they receive from Premium subscribers.

๐Ÿ’กYouTube Shorts Creator Fund

The YouTube Shorts Creator Fund is a program by YouTube that allocates a specific amount of funding to reward creators for their performance in producing YouTube Shorts, which are short-form videos similar to TikTok or Instagram Reels. Creators who produce popular Shorts content can receive a share of the fund based on their content's performance.

๐Ÿ’กStrategic Content Creation

Strategic Content Creation refers to the intentional and well-planned process of producing content that is designed to grow a channel and attract an audience. It involves understanding the target audience, creating content that resonates with them, and publishing consistently to build a loyal following.

๐Ÿ’กAffiliate Marketing

Affiliate Marketing is a performance-based marketing strategy where an individual or company earns a commission for promoting someone else's products or services. In the context of YouTube, creators can include affiliate links in their video descriptions or content and earn a commission when viewers make purchases through those links.

Highlights

The guide covers all ways to make money from YouTube once you've reached the YouTube Partner Program requirements.

The YouTube Partner Program requires 1,000 subscribers and 4,000 hours of watch time in the previous 12 months.

Monetization is available for channels in areas where the YouTube Partner Program is rolled out.

YouTube ads are the most common way to earn money, with a 45/55 revenue split between YouTube and the creator.

The amount earned depends on the channel's popularity and how much advertisers are willing to pay for ad space.

Consistent video uploads can increase earning potential over time.

Videos should be advertiser-friendly, meaning they should avoid illegal content and excessive swearing.

Creators can enable or disable monetization for individual videos and choose the types of ads.

YouTube Memberships allow creators to earn a monthly income by offering exclusive 'perks' to subscribers.

The Merch Shelf feature enables creators to sell official merchandise directly through YouTube.

To enable Merch Shelf, a channel must have at least 10,000 subscribers.

YouTube Supers include Super Stickers, Super Chat, and Super Thanks, allowing viewers to donate or tip creators.

Super Chats and Super Stickers work during live streams, while Super Thanks can be used on regular videos.

YouTube Premium Revenue shares a percentage of subscription fees with channels for views from Premium subscribers.

The YouTube Shorts Creator Fund allocates $100 million for creators of YouTube Shorts based on their performance.

To qualify for the YouTube Shorts Fund, creators must upload original Shorts content and be at least 13 years old.

The guide suggests being strategic with content creation to grow the channel and reach monetization requirements faster.

Affiliate marketing is a significant source of income for some channels, in addition to YouTube's monetization options.