These Apple AirPods Seem… Impossible?

Dave2D
5 Apr 202408:11

Summary

TLDR视频中讨论了一个疑似苹果即将发布的带有触摸屏的AirPod Pro保护壳的样品。虽然起初怀疑其真实性,但发现苹果在2022年确实申请了一项相关专利。该设备提供了音频控制、音量调节、ANC和透明度模式等触摸功能,但音质一般。视频作者对苹果可能推出这种产品表示怀疑,但最终提出了一个可能的商业模式,即通过捆绑触摸屏保护壳来提高产品价格和利润。

Takeaways

  • 🎧 收到了一个看起来像AirPod的设备,这是一个公司送来的,他们以前也发送过准确的硬件模型。
  • 📱 这个设备是一个即将推出的AirPod Pro盒子,其特点是有一个触摸屏。
  • 🤔 起初认为这不可能是真的,因为苹果不太可能推出这样的产品,但经过调查发现,苹果在2022年确实申请了一个带有触摸屏的AirPod盒子的专利。
  • 🧐 尽管苹果的大多数专利最终不会成为产品,但这个设备似乎真的有可能问世。
  • 📱 这个模型的功能包括音频控制、音量控制、ANC控制、透明模式、EQ调整和查找我的耳机等。
  • 📱 尽管这个模型的耳机音质并不出色,但所有的功能都是可用的。
  • 📱 这个设备不能像iPod那样独立播放媒体,它只能作为附近手机或电脑的控制器。
  • 💡 引入触摸屏使得产品更昂贵、更重,并且需要更大的电池来供电。
  • 🤔 尽管有其他品牌如JBL推出了带有触摸屏的无线耳机,但市场反馈不一,有些人认为屏幕是噱头,而有些人则喜欢这种额外的功能。
  • 💰 苹果可能会通过在AirPod Pro 3中引入带屏幕的盒子来提高价格,从而增加利润。
  • 🔮 这种高利润的产品可能会在未来推出更多升级版本,如视网膜屏幕版本等。

Q & A

  • 这个看起来像AirPod的设备是什么?

    -这是一个据称是即将推出的AirPod Pro的外壳,其特点是在外壳上增加了触摸屏。

  • 这家公司过去发送的硬件模型的准确性如何?

    -这家公司过去发送的硬件模型非常准确和可靠,他们曾提前发送过iPhone的模型和Pixel Fold的树脂模型,以及Surface Duo的功能性设备。

  • 苹果在2022年申请的专利是什么?

    -苹果在2022年申请了一个专利,涉及一个带有触摸屏的AirPods外壳,该外壳具有某种控制功能。

  • 苹果的专利最终有多少变成了实际产品?

    -苹果的大多数专利并未最终变成产品,很多专利用于实验性或探索性的目的。

  • 这个模型与真正的AirPod Pro有何不同?

    -这个模型与真正的AirPod Pro在外观上几乎相同,唯一的区别是模型上增加了一个触摸屏。

  • 这个触摸屏模型提供了哪些功能?

    -这个触摸屏模型提供了音频控制功能,包括音量控制、ANC(主动降噪)控制、透明模式切换,以及EQ(均衡器)调整等。

  • 这个模型的音质如何?

    -这个模型的音质并不出色,因为它不是真正的AirPods Pro,但触摸屏的功能是完全可用的。

  • 为什么苹果可能会在AirPods外壳上增加触摸屏?

    -尽管增加触摸屏会使产品更昂贵、更重,并且需要更大的电池来供电,但苹果有时会因为能够做到而增加屏幕,例如MacBook Pro的Touch Bar和Vision Pro的屏幕。

  • 市面上是否有其他带有屏幕的无线耳机产品?

    -是的,市面上已经有其他品牌如JBL推出的带有屏幕的无线耳机产品,例如JBL Tour Pro 2。

  • 消费者对带有触摸屏的耳机壳的看法如何?

    -根据评论,大多数消费者喜欢带有触摸屏的耳机壳,他们认为它提供了额外的功能,尽管有些人可能认为屏幕是多余的。

  • 如果下一代AirPods Pro 3只带屏幕外壳,会有什么影响?

    -如果下一代AirPods Pro 3只带屏幕外壳,可能会导致价格上涨,但这也可能会吸引消费者,因为苹果可以通过增加额外功能来提高产品的附加值。

Outlines

00:00

🎧 探索即将推出的AirPod Pro带触摸屏的保护壳

这一段主要讲述了作者收到了一款看起来像AirPod的设备,这是由过去提供过准确可靠的硬件模型的公司送来的。这款设备被认为可能是即将推出的AirPod Pro的保护壳,其特点是带有触摸屏。作者在初次看到这款设备时,认为这不可能是真的,因为苹果公司不太可能推出这样的产品。然而,经过调查,作者发现苹果在2022年确实为一款带有触摸屏的AirPod保护壳申请了专利。尽管苹果的大多数专利最终并不会成为产品,但作者认为这次的产品可能会成真。这款模型展示了一些功能,如音频控制、音量控制、ANC控制、透明度模式、EQ调整和查找我的耳机等,但音质并不佳。作者提出了一些疑问,比如为什么苹果要在AirPod保护壳上加一个触摸屏,这样做会使产品更昂贵、更重,并且需要更大的电池来供电。作者还提到,尽管自己无法想象出在什么场景下会使用到这个带触摸屏的AirPod保护壳,但这并不是市面上唯一的此类产品。

05:00

💡 对于带触摸屏的AirPod保护壳的市场分析

在这一段中,作者探讨了市场上其他带有触摸屏的无线耳机保护壳产品,特别是JBL的JBL Tour Pro 2。尽管有些评论认为这个触摸屏是噱头,但大多数用户似乎很喜欢这个额外的功能。作者个人并不理解为什么人们会觉得这个触摸屏特别,因为在他看来,人们通常可以通过手机来控制这些功能。然后,作者提出了一个假设,即下一代AirPods Pro 3可能只会带有带触摸屏的保护壳,并且价格可能会相应上涨。作者认为,通过增加一个屏幕,苹果可以提高产品的利润率,并且在未来几年可以通过推出更高级别的屏幕版本来吸引消费者升级。尽管作者并不确定这个带触摸屏的保护壳是否真的会推出市场,但他现在认为这是有可能的,并且这将是一个很“苹果”的做法。

Mindmap

Keywords

💡AirPod

AirPod是苹果公司推出的无线耳机产品,以其便携性和高质量的音频体验而受到用户喜爱。在视频中,AirPod被用作比较的基础,讨论了一款带有触摸屏的新式耳机保护壳。

💡触摸屏

触摸屏是一种能够接收用户触摸指令的电子设备显示屏,允许用户通过直接接触屏幕来操作设备。在视频中,触摸屏是讨论的焦点,因为它被集成到了AirPod保护壳上,这是一个新颖的设计。

💡专利

专利是一种授予发明者对其发明的独家权利的法律文件,通常持续一定年限。在视频中,提到苹果公司为带有触摸屏的AirPod保护壳申请了专利,这表明了该公司对这一创新设计的认可和保护。

💡音频控制

音频控制指的是对音频播放设备的声音大小、音质等进行调整的过程。在视频中,通过触摸屏上的音频控制功能,用户可以直接在AirPod保护壳上调整音量、切换模式等。

💡产品设计

产品设计是指为满足特定需求而对产品的外观、功能和用户体验进行规划和创新的过程。在视频中,讨论了苹果公司可能推出带有触摸屏的AirPod保护壳的设计,这是一个具有争议性的产品设计理念。

💡用户体验

用户体验是指用户在使用产品过程中的感受和满意度,包括易用性、功能性和愉悦性等方面。在视频中,用户体验是评价带有触摸屏的AirPod保护壳是否实用的一个关键因素。

💡价格策略

价格策略是企业在销售产品时制定的价格定位和调整计划,旨在吸引消费者并实现利润最大化。在视频中,提到了通过增加触摸屏功能来提高AirPod保护壳的价格,这是苹果公司的一种潜在价格策略。

💡市场反馈

市场反馈是指消费者对产品或服务的评价和反应,企业通常会根据这些反馈来调整产品策略。在视频中,提到了其他品牌带有触摸屏的耳机保护壳的市场反馈,用以推测苹果同类产品可能的市场接受度。

💡技术创新

技术创新是指在产品或服务中引入新的或改进的技术,以提供更好的性能、功能或用户体验。在视频中,将触摸屏集成到AirPod保护壳中是一种技术创新,尽管其实用性和必要性仍有待验证。

💡产品升级

产品升级是指对现有产品进行改进或增加新功能,以提高产品价值和吸引消费者。在视频中,提出了一种假设,即苹果可能会通过不断升级带有触摸屏的AirPod保护壳来吸引用户购买更高级别的产品。

Highlights

收到了一个看起来像AirPod的设备,这家公司过去曾发送过非常准确可靠的硬件模型。

这个设备是一个即将推出的AirPod Pro保护壳,特点是有触摸屏。

苹果在2022年确实为一个带有触摸屏的AirPod保护壳设备申请了专利。

尽管苹果的专利大多数不会变成实际产品,但这次感觉这个设备真的可能成为现实。

这个模型与真正的AirPod Pro在外观上几乎相同,唯一的区别是增加了一个屏幕。

触摸屏可以控制音乐、音量、开启关闭降噪和透明模式等。

模型中的所有功能都是可用的,包括寻找我的耳机功能。

虽然这个模型的功能是可用的,但音质并不理想。

增加屏幕会使设备更昂贵、更重,并且需要更大的电池来供电。

苹果有时会在产品上增加屏幕,仅仅因为他们能够做到。

尽管有些评论认为JBL Tour Pro 2的屏幕有些噱头,但大多数用户还是很喜欢这个触摸屏的。

作者个人认为在耳机盒上增加屏幕似乎并不实用,但也许有些用户会喜欢这个功能。

如果下一代AirPods Pro 3只带屏幕保护壳,并且价格相应上涨,这将是一个高利润的产品。

通过增加屏幕,苹果可以在未来推出更高级别的屏幕版本,如视网膜屏幕版本。

这个设备可能只是一个高利润的产品,生产成本低,但售价高。

尽管不确定这个设备是否会真正发布,但从商业角度来看,这是有意义的。

作者希望观众能够分享他们的看法,特别是如果他们认为屏幕在AirPod保护壳上真的很有用。

Transcripts

00:02

so this airpod looking thing showed up

00:04

at the studio and this was sent by a

00:05

company who in the past have sent me

00:08

very accurate and reliable mockups of

00:11

Hardware that's pre-release so they sent

00:13

me blanks of upcoming iPhones they've

00:15

sent me the resin model of the pixel

00:18

fold before it was available they also

00:20

sent me the Surface Duo like a

00:22

functioning surface Duo before it was

00:24

released they have a very good track

00:25

record with me but last week when this

00:26

device showed up I thought it was pretty

00:29

interesting because this is supposed to

00:31

be a upcoming airpod Pro case and it's

00:35

just airpods Pro except the defining

00:38

feature is that it has a touchcreen on

00:41

it now when I cut this in when I pulled

00:43

it out of the box the first reaction I

00:44

had was like there's no way this is real

00:47

there's no way that apple is coming out

00:49

with this thing because there's so many

00:50

questions so many thoughts I have about

00:52

this thing about why it probably

00:55

shouldn't even exist but I I asked them

00:58

is this legit and they're like they seem

00:59

quite convinced that this was actually

01:01

going to be thing so I look into it and

01:03

it turns out that in 2022 Apple did file

01:05

a patent for a device that looks to be

01:07

some kind of case for airpods and this

01:09

case has a touchcreen and they document

01:11

the kind of functionality of that

01:13

touchcreen but the thing to keep in mind

01:15

when it comes to Apple patents is that

01:17

the vast majority of their patents don't

01:18

end up as a product a lot of it is for

01:21

like experimental or explorative

01:23

purposes but in this case I feel like

01:26

this could actually be a real device and

01:28

also it's it's also the confidence that

01:31

those guys seem to have about this whole

01:32

thing

01:33

now I have so many questions and

01:35

thoughts okay uh when you compare it

01:37

with a real airpod Pro two this is the

01:40

one with the USBC Port they both have

01:43

USBC ports they both have a little

01:44

speaker thing uh they both have the

01:46

lanyard loop on the right they both have

01:48

same kind of back metal hinge the

01:52

button it and when you open it up it's

01:54

also identical it really is just the

01:57

presence of the screen that is the

01:59

difference also kudos to them for

02:01

actually fitting a screen onto a case

02:05

like this I'll be honest I was surprised

02:06

that this thing could even exist but the

02:09

question that you have the

02:09

million-dollar question is why would

02:11

Apple even put a touchcreen onto airpods

02:14

in the first place okay so on this

02:16

mockup the thing that I have here it has

02:18

some functionality like touchscreen

02:20

gives you controls namely uh audio

02:23

controls you can control your music you

02:25

get volume controls you get ANC controls

02:28

so you can like turn your noise

02:30

cancellation on and off you can enter

02:31

transparency mode uh and this was all

02:34

functional that was the crazy thing like

02:35

you could do all the stuff with these

02:38

buds that were in here uh there's also

02:41

an EQ if you want to like crank up your

02:43

base you can uh there's just a whole

02:45

bunch of functionality including a find

02:48

my buds like you could this was all

02:51

functional right you could

02:52

just have it out

02:55

and like it all worked now the sound

02:59

quality on these buds aren't great

03:01

they're not real buds but it was crazy

03:05

that this was functional

03:07

now my initial reaction is like okay

03:11

this is all cool but the one thing that

03:13

I would have loved to have seen would be

03:15

the ability for my phone to be able to

03:18

send media to this thing so it could use

03:20

like an iPod right but it turns out you

03:23

can't do that and if you look at the

03:25

patent filing that also seems to be the

03:27

case the device that they have there in

03:29

the patent is only used as a controller

03:32

for an external audio Source like your

03:34

phone or computer that's nearby and then

03:35

I thought if you need your phone nearby

03:38

why would you use this like imagine you

03:40

had the airpods case in one pocket and

03:42

then your phone in the other pocket in

03:44

What scenario is it easier or better to

03:47

use the controls on the case instead of

03:50

your phone like I just couldn't wrap my

03:52

heads around and also by introducing a

03:55

screen onto this thing you now make it

03:57

more expensive you make it heavier you

03:59

make it more fra

04:00

now the battery has to be bigger to be

04:02

able to juice all this stuff like it

04:03

just seems like a really bizarre thing

04:04

for Apple to even consider that I was

04:07

just like this seems impossible like

04:09

actually unlikely now it is Apple they

04:12

have the tendency to just put screens on

04:14

things whenever they can because they

04:16

can like I said the same thing about

04:19

having the touch bar on the MacBook Pro

04:20

a few years back I was like why because

04:23

they can same with the Vision Pro when

04:25

this thing launched I was like why are

04:26

they putting this whole Vision thing on

04:29

the front like why their screen it makes

04:30

it more expensive more heavy like the

04:32

same things right same problems by

04:35

adding a screen on the front of things

04:36

but it's what Apple does and they just

04:40

do it because they can now there's

04:43

another layer to all this when I used

04:45

this over the past few days and I tried

04:47

to kind of Imagine a scenario where I

04:49

would actually want to use this it it

04:51

couldn't click for me it just didn't

04:53

really make sense to me as to why a

04:55

screen on an airpod case would be useful

04:57

however this is not the only device out

05:00

there and this thing isn't even real

05:02

there are other products out there right

05:04

now you can buy that have kind of some

05:06

kind of wireless earbuds with a screen

05:08

on the front of the case the most

05:10

prominent one being from JBL the JBL

05:12

tour Pro 2 and this device has great

05:16

reviews but the interesting thing is

05:18

that even though a handful of these

05:20

reviews mention a gimmicky screen like

05:22

you know the screen doesn't do that much

05:23

the vast majority of the reviews seem to

05:26

love the existence of that touchcreen a

05:28

lot of people are talking about how it's

05:29

got this extra functionality and the

05:31

whole time I'm like do do these people

05:33

not have phones like why is this special

05:36

so maybe it's something that I just I

05:38

personally don't get and maybe some of

05:39

you guys can chime in and be like you

05:40

know there's awesome functionality to

05:42

that but I cannot Envision a scenario

05:45

where if I was in a store and I could

05:47

choose between two devices right one

05:50

with a screen or the one without a

05:51

screen that's going to be invariably

05:52

cheaper I would always choose the

05:54

cheaper one that was

05:58

screenless

06:01

unless oh my

06:03

God as I was saying that

06:07

sentence I think I something just came

06:09

into my mind what if okay okay okay okay

06:13

okay oh my God right now this is a

06:18

$250 product us the regular airpods Pro

06:23

2 now what if the Next Generation the

06:27

airpods Pro 3 only comes comes

06:30

with a screened case as in it's the only

06:35

option what if there is no screenless

06:37

case that you can buy you have to get a

06:40

case with the screen dude I can totally

06:42

see this they charge you $280 so instead

06:45

of $250 it's now $280 that $30 bump up

06:48

in price you get slightly better audio

06:51

but the big thing is you get a screen

06:54

now and that justifies that bump up in

06:56

price for the consumers this totally

06:58

makes sense cuz also opens up this

07:00

upgrade tree cuz then the next year they

07:03

can sell you the the retina version and

07:05

then the liquid retina version then the

07:06

one with the notch they got this whole

07:09

you can do that whole thing now you

07:11

see oh my God this this finally makes

07:15

sense to me this whole time I I just

07:18

couldn't piece it together but now this

07:19

scenario actually makes sense because

07:21

this is a very high margin product right

07:23

these things are very cheap to produce

07:25

and they sell for a lot of money but

07:27

what if you could bump up the price by

07:31

like 30 bucks when it only cost you

07:33

maybe five or six dollars more to

07:35

produce it that would be such an apple

07:38

thing to

07:39

do dudes that's got to be it that's got

07:42

to be why this thing could possibly

07:44

exist now whether or not it actually

07:46

comes out I don't know but it totally

07:47

makes sense to me now it totally makes

07:50

sense to me what do you think now I

07:52

could be totally wrong for some people

07:53

out there that be like Dave you're

07:54

completely an idiot there are so many

07:56

usage cases where having a screen is

07:58

Awesome on an airpod C

08:00

educate me please like legitimately I

08:01

want to know if that's a real thing but

08:03

what do you

08:05

think that's my theory for the day hope

08:08

you guys enjoyed this

08:09

video