US sues Apple over iPhone monopoly, explained

The Verge
21 Mar 202404:57

TLDRThe Department of Justice, along with 15 states and the District of Columbia, has filed a lawsuit against Apple in the US District Court for New Jersey, alleging that Apple has violated Section 2 of the Sherman Antitrust Act by creating a monopoly in the smartphone market. The lawsuit cites examples such as the subpar experience of using non-Apple smartwatches with iPhones, the incompatibility with certain 'super apps', the lack of cloud streaming and gaming options, the exclusivity of Apple Wallet, and the distinctive 'green bubbles' for iMessage. This case is likened to the 1990s Microsoft case, where anti-competitive practices were addressed to foster innovation. The DOJ's aim is to challenge Apple's exclusionary conduct, potentially leading to reduced App Store fees, increased app diversity, and possibly cheaper iPhones. Apple vehemently denies the allegations, asserting that the lawsuit threatens its innovative spirit and will defend against it vigorously. The resolution of this case is expected to take months, if not years.

Takeaways

  • 📜 The Department of Justice (DOJ), along with 15 states and the District of Columbia, has filed a lawsuit against Apple in the US District Court for the District of New Jersey, alleging violation of section two of the Sherman Antitrust Act.
  • 📱 The lawsuit is based on the DOJ's belief that Apple has created a monopoly in the smartphone market, citing various examples such as the subpar experience with non-Apple smartwatches on iPhones, and the limited functionality of certain apps like WeChat or Caca Talk.
  • 💻 The case draws comparisons to the 1990s Microsoft case, where Internet Explorer was the dominant browser on Windows machines, and Microsoft engaged in anti-competitive tactics to maintain this dominance, including efforts to undermine Netscape.
  • 🚀 Apple's success is partly attributed to the outcome of the Microsoft case, which led to a more open environment for the development of new applications and technology, paving the way for Apple to launch iTunes, iPod, and eventually the iPhone.
  • 🤖 The DOJ's main concern is that Apple's alleged anti-competitive conduct discourages developers from offering new and innovative applications, and makes it more difficult for consumers to switch to other smartphones.
  • 🛒 Apple has been collecting a 30% commission on app prices and in-app purchases from the App Store for the past 15 years, a fee structure that could be affected if the monopoly allegations are proven true.
  • 💡 If Apple is found guilty of creating a monopoly, it could lead to reduced fees for developers, increased availability of previously restricted apps on Apple devices, and potentially cheaper iPhone prices.
  • 🔵 The 'green bubble' issue, referring to the limitations on sending certain types of videos via iMessage, is specifically mentioned as an example of Apple's exclusionary conduct.
  • 🛡️ Apple defends itself by stating that it innovates daily to create technology that people love, and that the lawsuit threatens its identity and the principles that set Apple products apart in competitive markets.
  • ⚖️ The DOJ is not targeting the App Store's security but rather the exclusionary conduct that makes Apple's ecosystem anti-competitive.
  • ⏳ The lawsuit has just been filed and it will likely take months or even years for the case to be resolved, with a significant impact on the tech industry and consumers.

Q & A

  • Which government entity is leading the lawsuit against Apple?

    -The Department of Justice (DOJ) is leading the lawsuit against Apple.

  • What law has Apple allegedly violated?

    -Apple is accused of violating Section 2 of the Sherman Antitrust Act.

  • What is the main reason behind the lawsuit against Apple?

    -The main reason is the belief that Apple has created a monopoly in the smartphone market.

  • What examples did the DOJ provide to support their claim?

    -Examples include poor compatibility of non-Apple smartwatches with iPhones, limited functionality for certain apps like WeChat, inability to do cloud streaming or gaming, and restrictions on using digital wallets other than Apple Wallet.

  • How does the DOJ's case against Apple compare to a historical case?

    -The case is compared to the 1990s Microsoft case, where Microsoft was found guilty of anti-competitive practices to maintain Internet Explorer's dominance.

  • What was the outcome of the Microsoft case for Apple?

    -The outcome paved the way for Apple to launch iTunes, iPod, and eventually the iPhone, as it made it easier to develop applications and new technologies for computers.

  • What concerns were raised about the potential impact on App Store security and bad app checks?

    -There was a question about whether Apple would be able to continue checking for bad apps on the App Store, but the DOJ clarified they are not targeting the security aspect of the App Store, only the exclusionary conduct.

  • What fees has Apple been collecting from the App Store?

    -Apple has been collecting a 30% commission on the price of any app downloaded from the App Store and on in-app purchases.

  • What could be the consequences if Apple is found to have created a monopoly?

    -If found guilty, Apple may have to open things up, which could lead to lower fees for developers, more innovative apps, cheaper iPhones, and possibly the end of the green bubble issue.

  • How does Apple respond to the lawsuit?

    -Apple claims that the lawsuit threatens their innovation and the principles that set their products apart in competitive markets. They believe the lawsuit is wrong on the facts and the law, and they will vigorously defend against it.

  • What is the expected timeline for the resolution of the lawsuit?

    -The resolution of the lawsuit is expected to take a considerable amount of time, potentially months or even years.

Outlines

00:00

📜 DOJ Lawsuit Against Apple for Monopoly

The Department of Justice (DOJ), along with 15 states and the District of Columbia, has filed a lawsuit against Apple in the US District Court for the District of New Jersey. The lawsuit accuses Apple of violating Section 2 of the Sherman Antitrust Act by creating a monopoly in the smartphone market. The DOJ cites several examples to support their claim, such as the subpar experience with non-Apple smartwatches on iPhones, the inability to use certain 'super apps' like WeChat effectively, the lack of cloud streaming or gaming options, and the exclusivity of Apple Wallet, which requires users to share their information with Apple. The case also touches on the issue of 'green bubbles' and the limitations this creates for users. The DOJ draws parallels between Apple's situation and the Microsoft case from the 1990s, where anti-competitive practices were addressed, leading to a more open environment for application development and technology innovation. The outcome of this case could lead to reduced fees for developers, increased availability of apps on Apple devices, and potentially lower iPhone prices. Apple has responded by stating that they innovate daily and that the lawsuit threatens their identity and the competitive markets they operate in. They believe the lawsuit is unfounded and will defend themselves vigorously.

Mindmap

Keywords

💡Department of Justice (DOJ)

The Department of Justice, often abbreviated as DOJ, is the legal representative of the United States government and its agencies. In the context of the video, the DOJ is the entity that is suing Apple for alleged antitrust violations, specifically for creating a monopoly in the smartphone market. This lawsuit is a significant legal action that could have far-reaching implications for Apple and the tech industry as a whole.

💡Sherman Antitrust Act

The Sherman Antitrust Act is a landmark federal law in the United States that prohibits trusts, cartels, and monopolies, and it is often considered the first modern competition law. In the video, the Act is referenced as the legal basis for the lawsuit against Apple, with the DOJ alleging that the company has violated section two of the Act by creating a monopoly in the smartphone market.

💡Monopoly

A monopoly is a market structure where there is only one seller of a particular product or service, and no other close substitutes are available. In the video, the term is used to describe Apple's alleged dominance in the smartphone market, suggesting that the company has engaged in practices that restrict competition and give it an unfair advantage over other players in the industry.

💡Smartwatch Compatibility

Smartwatch compatibility refers to the ability of a smartwatch to function seamlessly with a particular smartphone. In the video, the lack of compatibility between non-Apple smartwatches and iPhones is highlighted as an example of how Apple's alleged monopoly negatively impacts consumer experience, as using a non-Apple smartwatch with an iPhone results in a subpar user experience.

💡Super Apps

Super apps are mobile applications that offer a wide range of services and functions, often going beyond the app's original purpose. In the context of the video, the term is used to describe apps like WeChat or Caca Talk, which provide multiple services in one platform. The script suggests that these super apps do not perform as well on iPhones due to Apple's alleged monopolistic practices, which limit their functionality and usability.

💡Cloud Streaming

Cloud streaming refers to the delivery of digital media content, such as movies, music, or games, over the internet without the need for the user to download the content to their device. In the video, cloud streaming is mentioned as one of the services that Apple's alleged monopolistic practices restrict on iPhones, making it difficult or impossible for users to access certain types of digital content through the cloud.

💡Digital Wallets

Digital wallets are electronic devices or online services that allow individuals to make electronic transactions. They store users' credit card numbers and other information for online purchases. In the context of the video, digital wallets refer to the various payment methods that can be used on smartphones. The script suggests that Apple's alleged monopoly limits the use of non-Apple digital wallets on iPhones, forcing users to rely on Apple Wallet and share their information with Apple.

💡Green Bubbles

Green bubbles refer to the visual indicator used in messaging apps to show that a message has been sent using the Apple iMessage service. In the video, the term is used to illustrate the exclusivity of Apple's ecosystem, as messages sent from non-Apple devices appear in green bubbles, which the script suggests is a sign of the limitations imposed by Apple's alleged monopoly.

💡App Store Fees

App Store fees refer to the percentage of the price of an app or in-app purchases that Apple charges developers for distributing their apps through the App Store. In the video, these fees are a point of contention, as the DOJ's lawsuit is partly focused on these fees, which Apple has been collecting for the past 15 years. The fees are seen as a result of Apple's alleged monopolistic practices, and if the lawsuit is successful, it could lead to changes in how these fees are structured.

💡Anti-competitive Conduct

Anti-competitive conduct refers to actions taken by a company that are intended to harm competition in the market. In the video, this term is used to describe Apple's alleged tactics to maintain its dominance in the smartphone market, such as limiting the functionality of third-party apps and services on iPhones. The DOJ believes that such conduct discourages developers from offering innovative applications and makes it more difficult for consumers to switch to other smartphones.

💡Microsoft Case

The Microsoft Case refers to the antitrust lawsuit filed against Microsoft in the 1990s by the DOJ. The case resulted in a settlement that required Microsoft to change some of its business practices, which in turn allowed for more competition and innovation in the tech industry. In the video, this historical case is brought up as a comparison to the current lawsuit against Apple, suggesting that a similar outcome could lead to a more open and competitive market for smartphones and apps.

Highlights

The Department of Justice (DOJ) is suing Apple for violating section two of the Sherman Antitrust Act.

15 states and the District of Columbia have joined the DOJ in this lawsuit against Apple.

Apple is accused of creating a monopoly in the smartphone market.

The lawsuit cites poor experiences with non-Apple Watch smartwatches when paired with iPhones.

Apple is criticized for not supporting super apps like WeChat or Caca Talk as well on iPhones.

The inability to do cloud streaming or cloud gaming on iPhones is highlighted as a negative aspect.

The use of Apple Wallet being the only digital wallet option on iPhones is seen as a problem.

The 'green bubbles' issue is mentioned, where certain videos can't be shared between Apple and non-Apple devices.

The case is compared to the Microsoft case from the 90s, where Internet Explorer was the dominant browser.

Apple's success is partly attributed to the outcome of the Microsoft case 25 years ago.

The DOJ is specifically targeting Apple's exclusionary conduct, not the security aspect of the App Store.

Apple has been collecting a 30% commission on app downloads and in-app purchases from the App Store.

If Apple is found to have created a monopoly, it could lead to lower fees for developers and more app availability.

The outcome could also result in cheaper iPhones and the end of the 'green bubbles' issue.

Apple's response to the lawsuit is that it threatens their innovation and that they will defend against it vigorously.

Apple emphasizes its seamless integration as a result of vertical integration.

The DOJ believes the cost of Apple's seamless experience is too high in terms of competition and consumer choice.

The lawsuit was filed and it will take months or even years for it to be resolved in court.