Dodge | The Next-Gen Charger

Tim Kuniskis: The thing you need to know about the Dodge Brand

is that we always get to where we're going without ever forgetting where

we've been.

The miles under our belts, the 100 plus years of know-how and swagger

fuels us with the highest octane, gives us the greatest charge and always will.

Newspaper

Boy: Newspapers,

get your newspapers.

Dodge

Brothers:

Holy Hamtramck.

What is that?

And who the hell are you? Tim Kuniskis: Whoa, whoa.

Calm down, guys.

I'm on your side.

You can put down those wrenches.

I'm on your team. It's okay.

It wasn't easy getting here, and I don't have a lot of time.

So, here's the deal.

You don't realize it yet,

but you're at an extremely important decision point in your lives.

You want to keep working for the system, or do you want to take on the system?

Well, I know what we need you to do, and I'm here to make sure you see why.

Because we can't afford for you to back down.

You're just a couple of incredibly ballsy moves away

from ensuring your legacy and making history.

And this is your future.

I know it sounds crazy, and I swear to you, I haven't been drinking.

You're going to want to get in.

Let's just say that you brothers created a Brotherhood.

You built something more than a car that made the guys across town mad.

You guys made your name on big city streets...

back roads with moonshiners...

and on the high banks of racetracks across America.

Look, the Dodge name

became known for standout design and performance.

The name Dodge, your name 100 years from now,

has become synonymous with baddest, quickest, fastest.

Dodge Brothers: Dodgie-est.

Tim Kuniskis: But right now, we're under attack.

Your legacy is under attack.

We need your help spiritually, of course, to fight the system, not to comply,

but to compete.

Because regardless of what kind of power that propels us, this Brand must always be

pushed forward by the energy and attitude you guys instilled in us.

This next-generation Charger is proof of that.

It's fueled by the Brotherhood, but powered by lithium.

Dodge Brothers: The elixir? Tim Kuniskis: No, no, no, no.

We did the car that runs on alcohol last year.

I'm talking about batteries driving electric drive motors

to deliver instant torque to all four wheels.

The combination is going to redefine what it means to never lift

and push the performance of this new Dodge muscle car

beyond any conventional “no-prep” muscle car.

But most people think electric cars are supposed to save the planet.

Electric cars are supposed to be green and politically correct.

So, this thing must be super-efficient and environmentally friendly, right?

I don't know.

Maybe, but that was never the point.

The point was that they told us we couldn't sell HEMIs,

but they never told us that we had to be boring and slow.

So, we took the rules, found the gray areas and used them,

use them against them to build a muscle car.

To build a Dodge muscle car, and slide it under the wire that the regulators

threw down in front of us like spike strips on the highway.

Look.

Everything that is cool about this car from the R-wing design,

that doesn't look like a typical battery electric melted jelly bean, to the 325

rear tires, to the eRupt transmission, and most importantly,

the ultra-high performance, 550 kilowatt discharge rate all work together

to ensure maximum acceleration but hurt efficiency.

And normally you would never do things like that.

But when was the last time

anyone calculated the fuel economy of their muscle car?

Yeah, they never did.

That's not why they bought it.

And that's not why anyone will buy the new Charger Daytona.

They're going to buy it because of the stunning

stop-you-in-your-tracks styling and the segment redefining performance.

The 400 Volt Scat Pack Charger Daytona will put out over 670 horsepower

and over 600-pound feet of instant torque

transferred through a selectable All-Wheel-Drive System.

It's going to out accelerate today's Redeye supercharged V8.

And I'm not even talking about the 800-volt SRT Banshee system yet.

Look, the bottom line is

this is not the electric car that they want the Brotherhood to have.

This is a Dodge.

This is an electric muscle car that will make the rule makers, the suits

and the lawyers wish they hadn’t had a kale smoothie for lunch

when they launched this thing.

Dodge Brother: What's a kale smoothie?

Tim Kuniskis: I don't really know.

But you don't want one.

What you will want is the Charger Daytona’s game changing interior

with more trick tech.

It delivers best-in-class rear cargo space with a rear hatch and fold flat seats.

You're going to get muscle car design and UV-like cargo carrying capacity.

The thing is amazing, but what could be even better

than a muscle coupe with UV capability and the functionality of a hatch?

Well, easy.

A four door with all that as well.

Yes, the Charger Daytona will be available as a two-door coupe

and the four door sedan hatch,

both with the same wide body stance that will put the passive world on notice.

And what else puts

the passive world on notice is our Fratzonic Chambered Exhaust System.

It screams as loud as today's supercharged V8s.

Whether you opt for the 496 horse R/T or the 670

horsepower Scat Pack or later the SRT Banshee,

every Charger carries the Dodge torch when it comes to touching all the senses.

Look, I know most people don't know the history.

They don't know that there actually were electric cars

before gas cars and don't know that you guys dedicated your lives to coming up

with something better than battery electric vehicles over 100 years ago.

So, you've got to be wondering why we've come full circle.

Well, these electric Dodges are like time machines. They can take you back

while launching you forward at the same time.

This is more than a direct descendant of your origin story.

It's a direct connection

to the spirit of the past while powering this brand

into tomorrow.

yeah.

That wasn't the sound of the Fratzonic Chamber in the Banshee.

That was the scream of the most power dense internal combustion

engine Dodge has ever installed in a muscle car.

In 2025, the all-new Charger will also be available

as a Six Pack with the twin turbo Hurricane.

Standard output hits the streets with 420 horsepower

and the HO spins the dyno up to 550 horsepower.

But these aren't old school engines.

No, these Hurricanes embody everything that we've learned about

piston power since the doors of the Dodge Brothers shop first swung open.

Twin turbos that perform like they're constantly spooled.

And a driveline that houses

an eight-speed transmission and an All-Wheel-Drive System standard.

But it's a Dodge.

So, we also let you turn it off and tear it up like a traditional rear

wheel drive muscle car.

This is what a Brand can build

when you're always building on a promise to never lift.

This is what happens when you work to deliver “never before,” again and again.

This is a story of American ingenuity

that runs from right now straight back to your shop,

which is where we need to go because you've got work to do.

A legacy to cement, to build a foundation and a bridge to the future.

All right, guys.

The ride is over, but it's also just getting started.

So, thank you for this bloodline of ingenuity, for this Brotherhood,

for writing the source code for these cars.

Because it's not yet time for your legacy to go.

It's go time for the next generation of Dodge Muscle.