HOW TO MAKE MONEY & GROW ON SOCIAL MEDIA IN 2024 (even with 0 followers) Instagram, YouTube, TikTok

Modern Millie
12 Jun 202221:34

TLDRIn this informative video, Millie, an influencer coach, shares valuable tips and strategies for growing a business brand on social media platforms. She emphasizes the importance of monetization from the outset, suggesting various income streams such as affiliate marketing, digital products, services, and platform monetization. Millie also discusses the power of email lists and content creation tailored to target audiences, highlighting the effectiveness of leveraging trends and search-friendly content for rapid growth. Her insights on balancing growth, nurture, and money-making content offer a comprehensive approach to social media success.

Takeaways

  • 🚀 Start with monetization in mind to grow your social media presence and business quickly.
  • 🎯 Identify your desired income streams early, such as affiliate marketing, digital products, services, or platform monetization.
  • 📈 Choose 1-2 income streams that align with your goals and start setting them up immediately.
  • 🔗 Utilize affiliate links in your Instagram Highlight and TikTok bio to begin earning from your content.
  • 📚 Create digital products like ebooks, templates, or courses, and sell them on your website or through link and bio tools.
  • 💡 Offer services based on your skills, such as coaching, social media engagement, or graphic design, and use tools like Calendly for scheduling.
  • 🎥 Even if you're not yet eligible for platform monetization, continue creating content to attract it in the future.
  • 📧 Build an email list by offering a free resource or freebie to your followers, which can be a powerful tool for future monetization.
  • 💌 Use content strategies that focus on what you want to be known for or who you want to reach, and tailor your content to these goals.
  • 🔍 Research popular topics in your industry using tools like AnswerThePublic, TubeBuddy, and Keywords Everywhere to inform your content creation.
  • 📈 Focus on growth content to attract your target audience, nurture content to engage existing followers, and money-making content to drive income.

Q & A

  • What is the main focus of the video?

    -The main focus of the video is to teach tips and tricks for growing a business brand or presence on social media platforms, with an emphasis on making money and increasing followers.

  • How did the speaker grow their Instagram followers and TikTok followers within a month?

    -The speaker doesn't provide specific details on their methods within the transcript, but they mention having successfully grown 10,000 followers on Instagram and 15,000 followers on TikTok in one month.

  • What are some common income streams mentioned in the video?

    -The video lists 11 common income streams: affiliate marketing, selling digital products, physical products, online courses, coaching, offering a service, membership platform, monetization, brand collaborations, user generated content (UGC), and NFTs (non-fungible tokens).

  • What is the speaker's advice for someone starting from zero or with a low number of followers?

    -The speaker suggests focusing on the easiest income streams to enter: affiliate marketing, selling digital products, offering a service, and platform monetization. They also recommend creating an email list and offering a free resource to followers.

  • How can someone leverage their email list to grow their business?

    -By offering a free resource or 'freebie' to followers, one can grow their email list. This list can then be used to inform followers about new offerings, coaching opportunities, or other services, leading to increased business growth and revenue.

  • What is the significance of knowing your target audience and desired reputation in content creation?

    -Knowing your target audience and desired reputation helps in crafting content that attracts their attention and aligns with their interests. This strategy can lead to faster growth and a more engaged follower base.

  • How does the video suggest using SEO strategies for content growth?

    -The video suggests using SEO strategies by creating content that is search-friendly and optimized for trending topics on different platforms. This can be achieved by researching popular keywords and topics within one's industry and creating content that addresses these trends.

  • What role do hashtags play in content strategy according to the video?

    -Hashtags are used as a tool to categorize content for platforms' algorithms. They help in pushing content to the right audience by signaling to the platform what type of content the account provides and who it is meant for.

  • What types of content can help in making money on social media?

    -Content that makes money can include growth content aimed at the target audience, nurture content for existing followers, self-gratifying content for personal enjoyment, and direct money-making content that leads people to income streams.

  • Can you provide examples of money-making content that doesn't feel like traditional selling?

    -Examples include haul videos with affiliate links, review videos providing valuable information, and how-to content that offers free advice while potentially leading to course or product sign-ups in the future.

  • How does the speaker suggest building trust with the community through content?

    -The speaker suggests building trust by providing free value through informative and helpful content. This approach creates a sense of reliability and expertise, which can lead to followers becoming clients or customers over time.

Outlines

00:00

🚀 Social Media Growth and Monetization Strategies

This paragraph introduces the viewer to the video's focus on fast-tracking business brand growth and social media presence. The speaker, Millie, an influencer coach, shares personal experiences of rapidly growing followers on various platforms and earning revenue. She emphasizes the importance of understanding monetization from the outset and outlines various income streams such as affiliate marketing, digital and physical product sales, online courses, coaching, membership platforms, brand collaborations, user-generated content, and NFTs. The summary highlights the significance of choosing suitable income streams and setting up the groundwork to accelerate growth and monetization.

05:00

📈 Establishing Income Streams and Email Lists

The second paragraph delves into the strategies of setting up income streams and email lists before focusing on growth. Millie narrates a student's success story, underscoring the power of a targeted freebie and its role in expanding follower and subscriber bases. She advocates for offering free resources to grow email lists and illustrates the process with practical examples. The speaker also introduces the concept of platform monetization and its relevance to content creation, emphasizing that each post brings the creator closer to monetization. The summary captures the essence of leveraging email lists and income streams as foundational steps in the growth strategy.

10:02

🎯 Targeted Content Creation for Maximum Impact

In this paragraph, the emphasis is on creating content that aligns with the creator's goals and target audience. The speaker discusses the importance of identifying what one wants to be known for and who the desired audience is. She provides insights into content strategies for different social media platforms, highlighting the significance of SEO and the use of trending topics and hashtags. The summary encapsulates the need to tailor content to platform specifics and audience interests, using tools like AnswerThePublic, TubeBuddy, and Keywords Everywhere for effective content research and strategy development.

15:04

💰 Content Types for Engagement and Monetization

This section focuses on the types of content that can drive engagement and monetization. The speaker categorizes content into growth content, nurture content, self-gratifying content, and money-making content. She provides examples of how creators can subtly integrate income streams into their content without appearing salesy. The summary elucidates the balance between delivering value and driving sales, emphasizing the importance of trust and community engagement in the monetization process.

20:06

🌟 Inviting Viewer Feedback and Encouraging Subscription

The final paragraph encourages viewer interaction by inviting feedback on potential content for future videos. The speaker expresses a willingness to explore specific areas of interest to the audience and prompts them to share their thoughts in the comments. She also reminds viewers of the importance of subscribing and turning on notifications to stay updated with new content. The summary highlights the speaker's engagement strategy and her commitment to providing value through her social media channels.

Mindmap

Keywords

💡Social Media Growth

Social Media Growth refers to the process of increasing one's online presence, followers, and engagement on social media platforms. In the video, the speaker shares various strategies to achieve this, emphasizing the importance of identifying the target audience and tailoring content to attract their attention. The goal is to build a strong brand presence and establish a loyal following.

💡Monetization

Monetization is the process of generating income from a digital platform, such as a social media account or a website. In the context of the video, the speaker discusses different income streams such as affiliate marketing, selling digital products, offering services, and platform monetization. The emphasis is on aligning monetization strategies with the creator's goals and audience's interests to ensure sustainable revenue generation.

💡Influencer Coach

An Influencer Coach is a professional who guides and mentors individuals, particularly those looking to become social media influencers, on strategies to grow their online presence and monetize their brand. In the video, the speaker identifies themselves as an influencer coach, sharing personal experiences and insights to help viewers understand the intricacies of growing and sustaining a successful social media brand.

💡Content Strategy

Content Strategy refers to a well-planned approach to creating, publishing, and managing content across various digital platforms to achieve specific goals. In the video, the speaker emphasizes the importance of knowing what you want to be known for and who you want to reach, using these insights to craft content that resonates with the target audience and aligns with the creator's objectives.

💡Email List

An Email List is a collection of email addresses from individuals who have agreed to receive communications from a brand or individual. In the context of the video, the speaker highlights the power of an email list in building a direct connection with the audience, offering a free resource as an incentive to join, and using it as a tool for future marketing and promotional efforts.

💡Affiliate Marketing

Affiliate Marketing is a performance-based marketing strategy where an individual earns a commission for promoting and selling other companies' products or services. In the video, the speaker discusses affiliate marketing as one of the income streams, suggesting ways to integrate affiliate links into social media content and the importance of choosing products that align with the creator's niche and audience interests.

💡Digital Products

Digital Products are intangible goods that can be delivered electronically, such as ebooks, templates, online courses, or guides. In the video, the speaker talks about creating digital products as a means of monetization, emphasizing the flexibility and simplicity of digital products, and how they can be sold directly to consumers or through platforms like one's own website or link-in-bio tools.

💡Platform Monetization

Platform Monetization refers to the process of earning revenue directly from social media platforms through features like YouTube's Partner Program, Instagram's IGTV ads, or TikTok's Creator Fund. In the video, the speaker encourages viewers to create content consistently, noting that each post brings them closer to meeting the platform's monetization requirements, such as follower counts or engagement levels.

💡SEO Strategy

SEO (Search Engine Optimization) Strategy involves optimizing online content to improve its visibility on search engines and increase organic traffic. In the video, the speaker simplifies the concept of SEO for social media content, advising the audience to focus on creating search-friendly content that aligns with trending topics and interests of their target audience.

💡Hashtags

Hashtags are metadata tags used on social media platforms to categorize content and make it discoverable to a broader audience. In the video, the speaker advises using hashtags strategically to categorize content and signal to algorithms the type of content being posted, thereby increasing the chances of the content reaching the intended audience.

Highlights

The video offers unique tips and tricks for growing a business brand or presence on social media quickly.

The speaker shares personal experiences of growing 10,000 followers on Instagram, 15,000 on TikTok, and 30,000 subscribers on YouTube within months.

Instead of common advice, the video focuses on strategies that have proven effective for the speaker and their students.

The importance of focusing on monetization from the beginning is emphasized for quicker growth.

11 common income streams are discussed, including affiliate marketing, selling digital products, and platform monetization.

The speaker recommends choosing one or two income streams and starting to set them up immediately.

For those starting from scratch, the speaker suggests focusing on affiliate marketing, digital products, services, and platform monetization as they have the easiest barrier to entry.

The video provides a strategy for using affiliate links on social media platforms like Instagram and TikTok.

Creating digital products can be as simple as one desires, and tools like Canva can be used for creation and selling.

Offering services like coaching or social media management can be a viable income stream, with tools like Calendly helping to book consultations.

The concept of platform monetization is explained, encouraging content creation to invite monetization opportunities.

The power of having an email list is highlighted, with a student's success story shared as an example.

The video introduces a sponsor, Millio, a web-based accounts payable platform designed for small businesses.

Two content strategies for fast growth are discussed: focusing on what one wants to be known for or who one wants to reach.

SEO strategy is simplified and demystified, showing its applicability to social media content growth.

The use of relevant hashtags is recommended for categorizing content and aligning with platform algorithms.

A mix of growth content, nurture content, self-gratifying content, and money-making content is suggested for a balanced approach.

Examples of non-traditional money-making content are provided, such as haul videos and review videos.

The importance of delivering value before attempting to monetize is stressed to build trust with the audience.