our next big try

The Try Guys

22 May 202408:08

Summary

TLDRThe Try Guys celebrate their 10th anniversary on YouTube and announce a significant change in their approach to content creation. They introduce '2nd try,' a subscription streaming service that will deliver their shows directly to viewers, bypassing YouTube's algorithm. This new platform promises exclusive content, no ads, and a more direct connection with their audience. While they will continue to produce free content for YouTube, '2nd try' offers a premium experience with early access to favorites, uncensored content, and a back catalog without ads. The announcement also hints at the evolution of the group's format and the potential for new cast members, emphasizing the growth and adaptability of The Try Guys.

Takeaways

🎉 The Try Guys are celebrating their 10th anniversary of making content on YouTube.
📢 They are announcing significant changes to their content delivery, moving towards a subscription streaming service.
🤔 The group acknowledges the challenges of adapting to YouTube's algorithm changes and the impact on creators.
📺 They are launching '2nd try', a subscription-based streaming service offering ad-free content, exclusive shows, and early access to favorites.
📱 '2nd try' will be available on various devices including TVs, phones, computers, and tablets.
🎥 The service will include a back catalog of Try Guys' content, live streams, and new episodes of classic shows.
🌟 There will be new exclusive content, such as a full season of 'Escape the Kitchen', and the potential for shows featuring other talents.
👋 While they are expanding their platform, The Try Guys will continue to produce free content on YouTube.
🔄 The group is evolving and expanding their cast, indicating a commitment to growth and change.
🎁 A special offer is available for new subscribers to '2nd try' with a 20% discount using the code WELCOME20OFF.
🚒 The Try Guys are planning to try new experiences, like firefighting, and continue to engage with their audience in unique ways.

Q & A

What significant change is The Try Guys announcing in their video?
-The Try Guys are announcing the launch of a subscription streaming service called '2nd try', which will deliver their content directly to their audience without the influence of YouTube's algorithm.
How does the '2nd try' streaming service differ from their YouTube presence?
-The '2nd try' streaming service offers an ad-free experience, no algorithmic interference, and no clickbait thumbnails. It provides exclusive new shows and early access to old favorites that may be censored on YouTube.
What does The Try Guys consider as their 10-year milestone?
-The Try Guys celebrate their 10-year anniversary of making content on YouTube, which they consider a rare honor and privilege in the content creation world.
Why do The Try Guys feel lucky and grateful?
-The Try Guys feel lucky and grateful for their community, the support they receive, and the opportunity to do what they love, which includes reading comments, seeing photos, and interacting with their audience.
What is the main challenge The Try Guys face with YouTube's algorithm?
-The main challenge is that as the algorithm changes, creators need to adapt to stay relevant. If they don't, their content may not be surfaced, and viewers may not see their videos on the homepage.
What are the two options The Try Guys consider for their future on YouTube?
-The two options are either to create content that aligns with the algorithm and may not be truly loved by them and their audience, or to slowly fade away into irrelevance by making content the algorithm doesn't prioritize.
What does The Try Guys mean by 'going directly to you'?
-By 'going directly to you', The Try Guys mean bypassing the YouTube algorithm and creating content that is directly accessible to their audience through their new subscription streaming service.
What type of content can subscribers expect on '2nd try'?
-Subscribers can expect exclusive new shows, uncensored content, early access to old favorites, the entire back catalog without ads, and live streams that used to require a ticket purchase.
How does The Try Guys plan to evolve their cast?
-The Try Guys plan to evolve their cast by officially expanding it and continuously working with new friends and talent, emphasizing that The Try Guys is more than just the original members.
What special offer do The Try Guys have for new subscribers to '2nd try'?
-For the first week, new subscribers can use the code WELCOME20OFF to get a 20% discount on their subscription to '2nd try'.
How do The Try Guys plan to maintain their presence on YouTube?
-They will continue to upload free content on YouTube, with some shows appearing a little or a lot later than on their '2nd try' streaming service.

Outlines

00:00

🎉 The Try Guys' 10th Anniversary and New Venture

The script begins with the Try Guys acknowledging the changes they announced in a previous video, hinting at further developments. They express gratitude for their 10-year YouTube journey, emphasizing how fortunate they feel to have a supportive community. They discuss the challenges of adapting to YouTube's ever-changing algorithm, which can lead to content not being surfaced if creators don't evolve with it. The Try Guys reveal their solution to this issue: launching a subscription streaming service called '2nd try', which will offer ad-free, direct access to their content. This service will allow them to maintain a more personal connection with their audience and provide exclusive content, including uncensored material and early access to shows. They also mention that they will continue to produce free content for YouTube.

05:04

🚀 Evolution and Expansion of The Try Guys with '2nd try'

In this paragraph, the Try Guys delve into the evolution of their brand, highlighting that they are more than just a duo and are officially expanding their cast. They invite viewers to sign up for their new streaming service at 2ndtry.tv, where they can immediately access a plethora of content. They assure viewers that their regular YouTube content will continue, albeit with a delay for subscribers of the new service. The Try Guys also tease new shows and content, including a new season and a finale episode available for current subscribers. They offer a discount code for the first week of subscription and express their excitement for the journey ahead, emphasizing their commitment to creating memorable content.

Mindmap

Keywords

💡The Try Guys

The Try Guys is a group of content creators known for their YouTube channel where they make videos about trying various activities and challenges. In the script, they discuss changes to their content and the announcement of a new streaming service, indicating their evolution as a group and their commitment to their audience.

💡Algorithm

An algorithm, in the context of the video, refers to the set of rules that determine the content displayed on a user's YouTube homepage. The Try Guys mention the importance of adapting to changes in the YouTube algorithm to ensure their videos are surfaced and seen by their audience. This is crucial as it directly impacts the visibility and success of their content.

💡Content Creation

Content creation is the process of making and sharing various forms of content, such as videos, for online platforms. The Try Guys have been creating content on YouTube for a decade, and the video discusses their journey and the changes they are implementing to continue engaging their audience.

💡Subscription Streaming Service

This refers to a type of online service where users pay a subscription fee to access content directly without advertisements or the influence of an algorithm. The Try Guys announce the launch of '2nd try,' their own subscription streaming service, which will offer exclusive content to their subscribers, bypassing the YouTube algorithm.

💡Community

The community in the context of the video represents the audience and fans of The Try Guys. They emphasize the importance of their community in their success, mentioning interactions such as reading comments and seeing photos from their audience. The community is central to the theme of direct connection and engagement that the new streaming service aims to foster.

💡Announcement

An announcement in this script refers to the formal declaration or introduction of new information or changes. The Try Guys make significant announcements about their group, including the launch of their new streaming service and changes to their content strategy, which are pivotal moments in the video.

💡YouTube

YouTube is a video-sharing platform where The Try Guys have built their audience and career. The video discusses the challenges of creating content for YouTube, especially in relation to the platform's algorithm. Despite launching their own streaming service, they clarify that they will continue to create content for YouTube, acknowledging its role in their journey.

💡Escalation

In the context of the video, escalation refers to the need for content creators to continually increase the attention-grabbing nature of their content to keep up with the YouTube algorithm. The Try Guys discuss how they might need to create content that escalates in this way to maintain visibility on the platform.

💡Demonetization

Demonetization is the process of removing monetization from a video, meaning the content creator no longer earns revenue from it. The Try Guys mention the risk of demonetization if their content includes certain words or themes that YouTube's policies do not allow, which can limit their creative freedom.

💡Direct Connection

A direct connection refers to a relationship between the content creators and their audience without intermediaries. The Try Guys express a desire to establish a more direct connection with their audience through their new streaming service, which allows them to share content without the constraints of YouTube's algorithm.

💡Evolution

Evolution in the video signifies the process of change and development. The Try Guys discuss their evolution as content creators, their decision to expand the cast, and their move to a new streaming platform as part of their ongoing evolution to stay relevant and true to their audience.

Highlights

The Try Guys announce a significant change in their approach to content creation.

The group reflects on their 10-year journey on YouTube and expresses gratitude to their audience.

They explain the challenges of adapting to YouTube's algorithm changes to stay relevant.

The Try Guys unveil their new venture, a subscription streaming service called '2nd try'.

The announcement includes the promise of no ads, no algorithmic interference, and direct connection with viewers.

The new platform will feature exclusive shows and enhanced versions of their popular content.

The Try Guys will continue to produce content for YouTube alongside their new streaming service.

Subscribers to '2nd try' will get early access to old favorites and uncensored content.

The service offers a complete back catalog of Try Guys shows without ads.

Live streams that previously cost money will be included in the subscription.

The Try Guys will launch new shows and green light shows from other talents on the platform.

They introduce a new format and cast for The Try Guys, signaling an evolution of the brand.

The group will officially expand the cast and work with new people, emphasizing growth and collaboration.

Viewers can sign up for '2nd try' immediately at 2ndtry.tv to access exclusive content.

A special offer is provided for the first week of subscription with a 20% discount using the code WELCOME20OFF.

The Try Guys emphasize their commitment to creating memorable content and surprising themselves and their audience.